We are a leading Malaysian agrochemical and fertilizer company with over 40 years of history.
Our Agrochemicals Division is in an active growth phase, and we are expanding our regional and international footprint. We are seeking a commercially driven Regional Business Development Manager to lead that expansion.
ROLE PURPOSE
Reporting to the General Manager, the ideal candidate should be well placed to grow revenue and market share for our crop protection portfolio across Thailand and assigned regional and international markets — by developing new channels, strengthening existing partner relationships, and converting market opportunity into sustainable, profitable business.
KEY RESPONSIBILITIES
1. Regional & International Business Development
- Identify, evaluate and secure new channel partners in Thailand and assigned export markets.
- Develop and execute market entry and growth plans for each territory, including product positioning, pricing strategy and channel structure.
- Grow revenue, volume and margin against agreed annual budgets and KPIs.
- Build and maintain long‑term relationships with key distributors, dealers, plantation groups, cooperatives and institutional buyers.
- Conduct market intelligence on crop cycles, competitor activity, pricing movements, and regulatory developments in each territory.
- Recommend new product introductions and portfolio adaptations to suit local crop and pest profiles, working closely with our R&D and Technical teams.
- Support product registration and regulatory submissions in target markets in coordination with Regulatory Affairs.
3. Commercial Execution & Governance
- Prepare accurate sales forecasts and rolling demand plans to support production scheduling at our Ipoh facility.
- Negotiate distribution agreements, credit terms and commercial contracts within delegated authority limits.
- Monitor receivables and credit exposure across accounts; drive timely collection and elevate risk accounts.
- Ensure all business activity complies with export documentation, product stewardship and applicable agrochemical regulations in each market.
4. In-Market Presence
- Travel regularly within each assigned market to conduct distributor visits, field demonstrations, technical trials, farmer engagement sessions and trade events.
- Provide technical and commercial training to distributor sales teams.
- Represent the company at regional exhibitions, industry conferences and customer forums.
- Submit structured monthly business reviews covering pipeline, performance against budget, competitor movement and market risk.
- Work cross-functionally with the Thailand sales office, Supply Chain, Finance, Regulatory and Manufacturing to ensure seamless order-to-delivery execution.
REQUIREMENTS
- Bachelor's Degree in Agriculture, Agronomy, Plant Science, Chemistry, Business or a related discipline.
- Minimum 5 years' experience in business development, sales or distributor management within agrochemicals, crop protection, fertilisers, seeds or a related agricultural input sector.
- Proven track record of opening new markets or channels and delivering revenue growth against target.
- Ability to speak Thai fluently (mandatory). This is a job-related requirement, as the role involves direct negotiation, technical discussion and field engagement with Thai-speaking client base and employees where business is conducted in Thai. Working proficiency in English and Bahasa Malaysia is also required for internal reporting and HQ coordination.
- Sound commercial acumen — pricing, margin management, distributor economics and credit control.
- Willingness and ability to travel frequently within assigned markets, including rural and plantation areas. A valid passport and clean travel record are required.
- Valid driving license.
Advantageous
- Existing distributor or dealer network in Thailand or other ASEAN agricultural markets.
- Familiarity with agrochemical product registration processes in Thailand and other ASEAN jurisdictions.
- Experience working within a manufacturing-led organisation with in‑house R&D.
Personal Attributes
- Self-directed and comfortable operating independently in-market with minimal supervision.
- Culturally fluent and effective across Malaysian, Thai and wider regional business environments.
- Strong negotiation and relationship‑building capability at both distributor‑principal and field level.
- Disciplined in reporting, forecasting and follow-through.
- High personal integrity, particularly in commercial dealings and expense management.
WHAT WE OFFER
- Performance-based incentive scheme linked to revenue and collection targets.
- Travelling allowance, per diem and full reimbursement of approved business travel expenses.
- Company mobile and laptop.
- Statutory contributions (EPF, SOCSO, EIS) and group medical, personal accident and travel insurance coverage.
- Annual leave and medical benefits in accordance with company policy and the Employment Act 1955.
- Structured training and development supported through HRD Corp.
A genuine growth platform — this is a build role within an expanding division of a 40-year-old, financially stable business.
Innovation, technical know-how and a commitment to excellence are at the center of who we are. For over 30 years, our people have focused on leveraging these assets to deliver trusted crop protection and plant nutrient products to help farmers cultivate and harvest high quality crops and increase productivity.
Today, Farmcochem group is supported by well‑equipped manufacturing facilities and all products undergo strict quality control surveillance to ensure we deliver only quality to our customers. Our Research and Development team works closely with the farming community to innovate and introduce new technologies and agro-products to increase yield and provide solutions to farming issues.
Innovation, technical know-how and a commitment to excellence are at the center of who we are. For over 30 years, our people have focused on leveraging these assets to deliver trusted crop protection and plant nutrient products to help farmers cultivate and harvest high quality crops and increase productivity.
Today, Farmcochem group is supported by well‑equipped manufacturing facilities and all products undergo strict quality control surveillance to ensure we deliver only quality to our customers. Our Research and Development team works closely with the farming community to innovate and introduce new technologies and agro-products to increase yield and provide solutions to farming issues.
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