Product Marketing Executive

Advelsoft (M) Sdn Bhd; Malaysia; On-site; MYR 50,000 - 67,000; Full time

Job summary

Advelsoft (M) Sdn Bhd in Malaysia is seeking a marketing professional to drive product launches, lead generation and digital campaigns. You will develop materials, support sales, and coordinate with product teams to communicate updates and features.

Proficiency in English and Bahasa Malaysia is required for messaging to decision makers and finance staff. The role involves managing email marketing, social ads, CMS, and analytics to optimize outcomes and ensure regulatory alignment.

Qualifications

• Degree in Marketing, Business, Communications or related field.
• 2–4 years in marketing, preferably B2B SaaS or services.
• Experience launching products or campaigns with measurable results.
• Strong written English and Bahasa Malaysia for decision makers and finance staff.
• Hands-on with email marketing, social ads, CMS and analytics.
• Ability to demo product and explain billing/compliance features.

Responsibilities

• Define target customers, communicate product benefits, and maintain consistent brand messaging across all channels.
• Plan and execute product launches, events, and campaigns in coordination with product and sales teams.
• Develop marketing materials, support sales teams, and communicate product updates and new features.
• Drive lead generation through digital marketing, website management, industry events, and webinars.
• Maintain customer engagement through regular communications, testimonials, and customer references.
• Monitor market trends and relevant regulatory changes.

Skills

Marketing

B2B SaaS

Content writing

Education

Bachelor's Degree / Marketing or Business

Tools

Mailchimp

LinkedIn Ads

Meta Ads

CMS

Job description

• Define target customers, communicate product benefits, and maintain consistent brand messaging across all channels.
• Plan and execute product launches, events, and campaigns in coordination with product and sales teams.
• Develop marketing materials, support sales teams, and communicate product updates and new features.
• Drive lead generation through digital marketing, website management, industry events, and webinars.
• Maintain customer engagement through regular communications, testimonials, and customer references.
• Monitor market trends and relevant regulatory changes.

Requirements

• Degree in Marketing, Business, Communications or a related field, or equivalent experience.
• 2–4 years in marketing, ideally including some time in B2B software (SaaS) or B2B services.
• Has helped run a product, service or campaign launch and can show the results.
• Strong written English and Bahasa Malaysia; able to write for decision makers and finance staff, not only marketers.
• Hands-on with email marketing (Mailchimp or similar), LinkedIn/Meta ads, website CMS and basic analytics.
• Comfortable learning a product deeply enough to demo it and explain billing and compliance features

Qualification

Bachelor's Degree/Post Graduate Diploma/Professional Degree

Marketing/Business Development

Job Location

Selangor

Employment Type

Full-Time

Age Range of Candidate

-

Years of Experience

2

Monthly Salary

MYR4500 - MYR6000

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