Performance Marketing Manager

AnyMind Group; Kuala Lumpur; On-site; MYR 60,000 - 120,000; Full time

Benefits offered by this job

Medical insurance

Annual leaves

Wellness benefits

Overseas meetings

Job summary

AnyMind Group is seeking a digital advertising professional to own daily optimization across programmatic, social, and video campaigns for regional clients. You will translate performance data into actionable insights and contribute to media plans that drive measurable results.

The role requires 3+ years in digital advertising, Google Ads and Analytics certifications, and fluent English. Collaborative, data-driven approach and willingness to work with regional teams are essential.

Qualifications

• At least 3 years of relevant experience in the digital field.
• Certified in Google Ads.
• Certified in Google Analytics.
• Fluent in both written and spoken English.

Responsibilities

• Drive daily management and optimization of campaigns across channels.
• Perform data analysis to identify issues and improve KPIs.
• Create weekly and ad hoc campaign reports translating data into insights.
• Collaborate with Sales, Creatives and Engineering to address client concerns.

Skills

Campaign management

Data analysis

Tools

Google Ads

Google Analytics

Job description

Elevate your digital media career by driving regional campaign success for AnyMind’s key strategic clients. Take ownership of daily optimization, deep data analysis, and cross-functional collaboration to deliver impactful, measurable results across the full spectrum of programmatic, social, and video advertising. This role is your chance to turn sophisticated data insights into actionable strategies that shape the future of advertising technology.

What You’ll Do

• Drive daily management and optimization of each account’s digital advertising campaigns—including display, video, mobile, programmatic RTB, social media, LinkedIn, and native online formats, for AnyMind’s regional strategic clients
• Perform excellent data analysis on running campaigns to proactively identify issues, ensure success metrics and KPIs are achieved, and develop and suggest compelling media plans and tactical improvements
• Create comprehensive weekly, ad hoc, and final campaign reports, translating complex performance data into meaningful audience, performance, and brand insights for clients
• Collaborate closely with diverse Sales, Creatives, and Engineering teams across various regions to swiftly resolve client concerns, pacing deficiencies, and technical issues

Who You Are

• At least 3 years of relevant experience in the digital field
• Certified in Google Ads
• Certified in Google Analytics
• Fluent in both written and spoken English

Nice To Have

• An analytic background is preferred
• Proven successful case studies in managing digital campaigns
• Certification in Meta Ads
• An outgoing and positive personality

Why You’ll Love It

• Advanced AI tools for all positions
• Performance Review (2 times per year)
• Performance Bonus (1 time per year)
• Annual leaves
• Medical insurance (including dental)
• Wellness benefits
• All-hands meeting at overseas
• TGIF, monthly birthday and other fun engagement events
• MVP Awards (prizes up to 8,000 USD)
• Work in a professional and dynamic environment
• Exciting opportunity to explore digital trends