PD Academy Training, Specialist

aia; Kuala Lumpur; On-site; MYR 90,000 - 130,000; Full time

Job summary

AIA Group is seeking a Sales Performance Coach to lead Seller Activation, Product Activation, and Campaign Activation efforts. You will engage bank partners, shape product strategies, and roll out sales tools while tracking KPI and program impact.

The role emphasizes product knowledge, market insight and strong leadership to coach teams and ensure sustainable growth across Asia.

Qualifications

• Minimum 5 years in the financial industry, specifically in Insurance Product & Sales & Academy Training.
• Agile ways of working, knowledge and experience will be added advantage.
• Actual Sales Experience with Insurance products will be a strong advantage.
• Handling Agency Business and dealing with Agencies will be an added advantage.
• Minimum Degree Holder, any discipline; CFP/RFP certification will be a strong advantage.

Responsibilities

• Engage with bank partners to gather product feedback and plan actions to support product buy‑in.
• Provide ideas on products, concepts and market trends for enhancements.
• Plan, design proposition and monitor roll-out of sales tools for products.
• Analyze product sales data to identify trends and develop training strategies.
• Collaborate with PD Business Academy and cross‑functional teams on training improvements.
• Manage third‑party relationships and contract negotiations to enhance learning effectiveness.
• Coach and drive activation programs to improve sales performance and KPI achievement.

Skills

Leadership

Sales oriented

Agile methods

Training delivery

Travel readiness

Education

Bachelor's degree or higher

Job description

Create connections that move people and business forward.

At AIA, your customer insight, commercial expertise and ideas can contribute to our Purpose of helping millions of people live Healthier, Longer, Better Lives. Across our diverse markets, you will take on meaningful challenges, collaborate with talented colleagues and turn insight into engaging experiences, trusted relationships and sustainable growth for our customers and communities.

Join us to shape how people engage with health, wellbeing and protection, grow through new experiences and extend your impact across Asia.

About the Role

As a Sales Performance Coach with a focus on Seller Activation, Product Activation, Segment Activation & Campaign Activation, this role involves understanding the product, market trend & customer segmentation. The position requires product launch, post-launch & on-going product marketing & activation support. Additionally, the role includes closely monitor product performance, strategize & launch activation programs and activities to meet KPI.

Roles and Responsibilities:

Key Responsibilities:

• On-going engagement with bank partners to gather product feedback, understand their needs, as well as plan & execute the necessary action to support the product buy-in.
• Provide ideas/inputs pertaining to products, product concepts, market trends for new products & existing product enhancement.
• Plan, design proposition & monitor closely a timely roll-out of the agreed sales tools to support the identified products.
• To analyze product sales performance data in identifying trends and patterns to develop training strategies to improve sales performance.
• Cultivate continuous professional development within the team, department, and AIA Group L&D to ensure quality and consistency.
• Acquire feedback to explore and identify the most effective and innovative training, learning initiatives and projects to ensure PD is industry-leader in respect of professional development and learning experience.
• Manage third-party relationships and contract negotiation with external providers to ensure business objectives are met and enhance the overall learning effectiveness.
• Work closely and collaborate with all other AIA cross functional team (especially PD Business Academy) to outline training improvement for growth for scalability and sustainability of PD.
• Leverage on learning technology through modernizing learning technology landscape and processes to adapt to latest technology trends.
• Provide ongoing support and coaching to reinforce learning in driving continuous improvement in sales performance, along with retention strategies to ensure long-term success.
• Support and Drive All Seller (FEBC, BAM, FEUT, REM, VST and all future available seller) on Activation & Productivity through multiple capacity such as Seminar Selling to Customer, HNW Customer Event, Market Update & Sales Forum and etc closely working with respective Seller internal and external Sales Team.
• Initiate, Drive, Activate & Track current and new product initiation through All Seller working closely with Sales Team, Campaign team and Strategic team.

Stakeholder Management and Collaboration:

• Work closely with the respective Distribution Channel Sales Head (DCSH) on Sales Personnel Performance and comes up with the necessary Knowledge & Skill enhancement, including Coaching, Sales Joint Fieldwork, and other deem necessary.
• Work closely with our Internal Stakeholders and Corporate Partners together with our DCSH to drive business through our Corporate Partners.
• Build effective, collaborative working relationships with both internal and external senior leadership team, channel stakeholders, corporate partners stakeholders, internal and external sales team, AIA Group L&D, local HR teams to understand and continually re-evaluate organizational learning and development needs to ensure trainings are aligned with business needs.
• Proactively engage and manage the positive communication with PBB stakeholders and AIA management team to ensure the success of training initiatives.
• All existing and future project stakeholders that can support the success of all PD sales distribution channel.

Minimum Job Requirements:

• Minimum 5 Years in the Financial Industry, specifically in Insurance Product & Sales & Academy Training.
• Agile ways of working, knowledge and experience will be added advantage.
• Actual Sales Experience with Insurance products will be a strong advantage.
• Handling Agency Business and dealing with Agencies will be an added advantage.
• Must have Strong Leadership Management Skill.
• Must be very independent, proactive, resilient and sales result driven.
• Must be mobile as outstation travelling is required and frequently within Klang Valley due to logistic of our Sales Personnel.
• Must be able to Plan, Develop and Train on Training Modules and its Contents together with the team.
• Minimum Degree Holder, any discipline.
• CFP/RFP Certification will be strong advantage.
• Other Trainer's Cer