Paid Ads - Full Time (Lead)

Tin City Impact; Kuala Lumpur; On-site; MYR 45,000 - 89,000; Full time

Job summary

Tin City Impact is seeking a Paid Media Lead in Kuala Lumpur to plan, execute, and optimize campaigns across Meta, Google, and other digital channels. You will ensure campaigns align with client goals, deliver measurable ROI, and maintain high standards of performance.

The role requires at least 1 year in paid media, strong English communication, and sharp attention to detail. You will collaborate with directors and client managers, report on performance, and drive cost efficiency while

Qualifications

• Minimum 1 year of proven experience in paid advertising / paid media management (Meta, Google Ads, etc.).
• Professional or native fluency in English, both written and spoken, is required.
• Highly detail-oriented with strong organizational and documentation skills.
• Humble, Hungry, & Smart – thrives in a lean, mission-driven, and cross-functional environment.
• Strong track record of tracking, data reporting, and performance optimization.
• Comfortable working directly with directors, client managers, and external vendors on strategy, compliance, and reporting.

Responsibilities

• Lead paid media efforts by planning, executing, and optimizing ad campaigns across platforms like Meta and Google.
• Set up and manage campaigns with precision, maintaining a 99% accuracy rate in structure, tracking, and reporting.
• Partner with client managers to provide proactive insights, troubleshoot issues, and recommend strategic actions.

Skills

Paid advertising

English fluency

Attention to detail

Data reporting

Cross-functional collaboration

Job description

• Lead paid media efforts by planning, executing, and optimizing ad campaigns across platforms like Meta and Google (and other relevant digital channels). Ensure each campaign aligns with client goals, delivers measurable ROI, and upholds the company's standards for performance and excellence.
• Set up and manage campaigns with precision, maintaining a 99% accuracy rate in structure, tracking, and reporting. Analyze performance data relentlessly to reduce costs, improve targeting, and maximize conversions while consistently delivering high-impact results.
• Partner with client managers to provide proactive insights, troubleshoot issues, and recommend strategic actions. Share learnings across the organization to strengthen team performance and build client trust.

Monthly Salary Range:

RM 4000 - RM 8000 (highly depending on work experience, skill sets, and job fit)

Requirements:

• Minimum 1 years of proven experience in paid advertising / paid media management (Meta, Google Ads, etc.).
• Professional or native fluency in English, both written and spoken, is required.
• Highly detail-oriented with strong organizational and documentation skills.
• Humble, Hungry, & Smart – thrives in a lean, mission-driven, and cross-functional environment.
• Strong track record of tracking, data reporting, and performance optimization.
• Comfortable working directly with directors, client managers, and external vendors on strategy, compliance, and reporting.

We're looking for someone who fits our values:

Unimpeachable Character

• We always have a choice
• We think clarity is kindness
• We uplift, we don’t teardown
• We do what we say we will do
• We make sure the truth is heard
• We trust & depend on each other
• We fall to the level of our systems
• We do what is right, not what is easy
• How we do anything, is how we do everything

Level 10 Humility

• We can-if
• We do not worry
• We think in decades
• We reframe problems
• We invest, not borrow
• We see it, own it, do it
• We practice radical candor
• We take extreme ownership
• We lead with context not control
• We fix the process, not the person
• We come to serve, not to be served
• We consider others more important
• We try harder
• We eat the frog
• We are resilient
• We are only at 40%
• We fight mediocrity
• We are always improving
• We obsess over our clients
• We make people say “Wow!”
• We are ridiculously responsive
• We default to purposeful action
• We care most about the final inch
• We communicate clearly & concisely
• We consistently exceed expectations
• We pursue perfection to catch excellence