Marketing Executive (Tiktok content marketer)

SK Jewellery; Johor Bahru; On-site; MYR 50,000 - 73,000; Full time

Job summary

Jora Malaysia is seeking a Marketing Executive (TikTok content marketer) in Johor Bahru to create and manage engaging TikTok content, support integrated campaigns, and boost brand awareness.

You will coordinate with teams, liaise with agencies, track performance, and assist in product launches and CRM initiatives. The role requires a degree in marketing or related field and 2+ years of experience in marketing, preferably in luxury/retail/jewellery.

Qualifications

• Bachelor's degree in Marketing, Communications, Business or a related field.
• At least 2 years of relevant marketing experience; luxury, retail, or jewellery industry experience is a plus.
• Strong organizational and project management skills.
• Good understanding of digital marketing, branding, and communication strategies.
• Proactive, detail-oriented, and results-driven.
• Able to work well both independently and as part of a team.
• Work Location: Johor Bahru, Johor. Applicants must be willing to work and be based in Johor Bahru.

Responsibilities

• Create and manage TikTok content to boost brand awareness and engagement.
• Assist in planning and executing integrated marketing campaigns to drive sales, increase footfall, and enhance brand awareness.
• Support digital marketing activities, including managing social media content, scheduling posts, and assisting in performance marketing campaigns.
• Coordinate with retail operations teams to support in-store promotions, events, and marketing activations.
• Liaise with creative agencies, media partners, and internal stakeholders to ensure timely delivery of campaign materials.
• Track and monitor campaign performance, preparing basic reports and insights for team review.
• Support product launches, public relations activities, and influencer collaborations to enhance brand visibility.
• Conduct market research and monitor competitor activities to identify trends and opportunities.
• Assist in CRM initiatives and customer loyalty programs to improve customer engagement and retention.

Skills

TikTok marketing

Content creation

Brand awareness

Digital marketing

Campaign planning

Team collaboration

Education

Bachelor's degree in Marketing/related field

Job description

Jora Malaysia will close on 9th September 2026. Thank you for being with us, we are cheering you on as you continue your career journey.

Marketing Executive (Tiktok content marketer)

• Create and manage TikTok content to boost brand awareness and engagement.
• Assist in planning and executing integrated marketing campaigns to drive sales, increase footfall, and enhance brand awareness.
• Support digital marketing activities, including managing social media content, scheduling posts, and assisting in performance marketing campaigns.
• Coordinate with retail operations teams to support in-store promotions, events, and marketing activations.
• Liaise with creative agencies, media partners, and internal stakeholders to ensure timely delivery of campaign materials.
• Track and monitor campaign performance, preparing basic reports and insights for team review.
• Support product launches, public relations activities, and influencer collaborations to enhance brand visibility.
• Conduct market research and monitor competitor activities to identify trends and opportunities.
• Assist in CRM initiatives and customer loyalty programs to improve customer engagement and retention.

Requirements:

• Bachelor's degree in Marketing, Communications, Business or a related field.
• At least 2 years of relevant marketing experience; luxury, retail, or jewellery industry experience is a plus.
• Strong organizational and project management skills.
• Good understanding of digital marketing, branding, and communication strategies.
• Proactive, detail-oriented, and results-driven.
• Able to work well both independently and as part of a team.
• Work Location: Johor Bahru, Johor. Applicants must be willing to work and be based in Johor Bahru.