Marketing Executive – Digital Campaigns & Content

Indah Utara Auto Sdn Bhd; Seberang Perai; On-site; MYR 36,000 - 60,000; Full time

Job summary

Indah Utara Auto Sdn Bhd invites a creative Marketing Executive (Digital Marketing & Content) to drive online campaigns, social media growth and engaging content for ISUZU. You will plan and execute campaigns, create reels, posts, and promotional materials, and work with sales to generate enquiries and leads.

The role requires a diploma or degree in marketing or related fields, 1–3 years of experience, and a passion for digital trends.

Qualifications

• Diploma or Degree in Marketing, Digital Marketing, Mass Communication, Business, Advertising or related field.
• Preferably 1–3 years of marketing experience.
• Fresh graduates with strong digital marketing or content creation skills are encouraged.
• Familiar with Facebook, Instagram and TikTok.
• Knowledge of Meta Ads / Facebook Ads is an advantage.
• Able to create engaging short-form content such as Reels and TikTok videos.
• Basic photography and videography skills are an advantage.
• Creative and comfortable contributing new ideas.
• Good communication and teamwork skills.
• Able to manage multiple projects and meet deadlines.

Responsibilities

• Plan and execute online and offline marketing campaigns for ISUZU.
• Manage and grow Facebook, Instagram, TikTok and other digital channels.
• Create engaging content including Reels, TikTok videos, photos, captions and promotional materials.
• Develop fresh ideas for promotions, campaigns and brand awareness activities.
• Assist in managing and optimising Meta Ads / digital advertising campaigns.
• Work closely with the Sales Team to generate quality enquiries and sales leads.
• Monitor campaign performance including leads, cost per lead, reach, engagement and conversion.
• Analyse campaign results and recommend improvements for future campaigns.
• Plan and coordinate roadshows, product launches, customer events and owner engagement activities.
• Coordinate with photographers, videographers, designers, agencies and other external vendors.
• Conduct competitor and market research to identify new trends and opportunities.
• Prepare marketing reports and ensure campaigns are delivered according to timeline and budget.
• Ensure all marketing materials and activities are aligned with ISUZU brand guidelines.

Skills

Social media management

Content creation

Copywriting

Communication

Teamwork

Education

Diploma/ Degree in Marketing or related field

Tools

Canva

CapCut

Meta Ads / Facebook Ads

Job description

Indah Utara Auto Sdn Bhd invites a creative Marketing Executive (Digital Marketing & Content) to drive online campaigns, social media growth and engaging content for ISUZU. You will plan and execute campaigns, create reels, posts, and promotional materials, and work with sales to generate enquiries and leads.

The role requires a diploma or degree in marketing or related fields, 1–3 years of experience, and a passion for digital trends.