Marketing Executive

DIETMONSTA SDN. BHD.; Kuala Lumpur; On-site; MYR 60,000 - 90,000; Full time

Benefits offered by this job

Daily staff meals

Insurance benefits

Job summary

DIETMONSTA SDN. BHD. in Malaysia seeks a creative digital marketer to conceptualise, script, shoot, and edit engaging short-form content for TikTok, Reels, and Facebook across multiple brand identities.

You will act as the brand's liaison, securing features with local lifestyle portals and media to amplify reach. The role collaborates with Trade Sales and Operations to support on-ground promotions, coordinates brand collaborations and influencer campaigns, and helps optimize Google My Business

Qualifications

• Diploma or Bachelor's Degree in Marketing, Mass Communications, Creative Media, or related field.
• Minimum 2 years of hands-on digital marketing experience.
• FMCG/retail distribution or F&B/hospitality experience is advantageous.
• Proficiency with CapCut, Canva, and Photoshop.

Responsibilities

• Conceptualise, script, shoot, and edit native short-form content for TikTok, Instagram Reels, RedNote, and Facebook across multiple brand identities.
• Serve as the brand's liaison; secure organic features with local lifestyle portals, food media, and news outlets.
• Collaborate with Trade Sales and Operations to support on-ground retail promotions with digital and POS marketing.
• Scout and execute cross-industry brand collaborations and influencer seeding campaigns.
• Drive setup, collateral, and engagement for trade fairs, pop-ups, and promotional events.
• Oversee Google My Business to maximise local search visibility and foot traffic.
• Organise and maintain high-res product photography and final brand assets with the creative designer.

Skills

Digital marketing

Mobile video editing

Graphic design

Copywriting (English)

Education

Bachelor's degree in Marketing

Tools

CapCut

Canva

Photoshop

Job description

Key responsibilities

Conceptualise, script, shoot, and edit high-engagement, native short-form content for TikTok, Instagram Reels, RedNote, and Facebook across multiple brand identities

Serve as the brand's primary liaison; proactively pitch to and secure organic features with local lifestyle portals, food media, and news outlets

Collaborate closely with the Trade Sales and Operations teams to support on-ground retail promotions with integrated digital and point-of-sale marketing buzz

Scout, negotiate, and execute strategic cross-industry brand collaborations and manage end-to-end influencer seeding campaigns to drive organic user-generated content

Drive the physical setup, marketing collateral preparation, and consumer engagement for trade fairs, supermarket pop-ups, and promotional events

Oversee and routinely optimise Google My Business profiles to capture maximum local search visibility and drive restaurant/retail foot traffic

Systematically organise and maintain high-res product photography, raw video footage, and final brand assets alongside the creative designer

About you

Diploma or Bachelor's Degree in Marketing, Mass Communications, Creative Media, or a related field

Minimum 2 years of hands-on digital marketing experience

Direct background within FMCG, retail distribution, or F&B/hospitality is highly advantageous

Advanced proficiency with mobile video editing tools (e.g., CapCut) and graphic design layout tools (Canva/Photoshop)

Strong verbal and written communication skills in English and Bahasa Malaysia

Capability to craft creative copywriting in Mandarin is a significant advantage

Highly organised, self-motivated, and capable of seamlessly switching creative mindsets across a diverse range of brands

About us

We manage a dynamic and rapidly expanding portfolio of established F&B and FMCG brands in Malaysia. Our businesses include Baan26 (Traditional Thai Restaurant), Dietmonsta (Premium Healthy Meal Prep), and a diverse lineup of imported Thailand-based snacks, beverages, and groceries (including De La Lita, Anna Chips, Gold Green, and Unif100) distributed across major modern trade retailers.

Market-leading healthy food delivery company since 2016. A fast-growing company with distribution networks throughout Semenanjung Malaysia (West Malaysia). Core Products & services are healthy meals, diet & fitness consultation programs. Company expansion requires the right candidates to fulfill the advertised positions.

Perks and benefits

• Medical Daily staff meals, medical & insurance benefits.