Marketing & Communication Executive/Manager

1926 Hetitage Hotel Penang by TUC; Penang; On-site; MYR 67,000 - 100,000; Full time

Job summary

1926 Hetitage Hotel Penang by TUC is seeking a Marketing & Communications Executive/Manager to develop and implement campaigns promoting hotel rooms, dining, events and special offers. You will manage digital marketing across Facebook, Instagram, LinkedIn, TikTok and the hotel website, create engaging content, and coordinate with the Sales team on presentations and materials.

This role also covers content creation, PR activities, media relations, market research, and event support to grow

Qualifications

• Develop and implement marketing campaigns for hotel offerings and promotions.
• Coordinate advertising across online and offline platforms.
• Manage social media and online presence.
• Create engaging content for various channels.
• Assist Sales with presentations and materials.
• Support events, roadshows, and CSR activities.
• Monitor reviews and respond as needed.
• Coordinate with partners and media for promotional activities.

Responsibilities

• Develop and implement integrated marketing campaigns for rooms, dining, events, and offers.
• Manage social media accounts and update website content.
• Prepare monthly marketing reports and post-campaign analyses.
• Coordinate with Sales, PR, and partnerships on promotions.
• Organize media visits, promotions, and events.
• Monitor guest feedback across platforms.

Job description

Marketing & Communication Executive/Manager

Develop and implement marketing campaigns to promote hotel rooms, dining outlets, events, and special offers.

Ensure all promotional materials align with the hotel's brand standards.

Coordinate advertising activities across online and offline platforms.

Digital Marketing

Manage the hotel's social media accounts (Facebook, Instagram, LinkedIn, TikTok, etc.).

Create engaging content, including photos, videos, and promotional posts.

Update hotel website content and promotional information.

Monitor online reviews and respond when required.

Content Creation

Prepare marketing collateral such as posters, flyers, brochures, newsletters, and email campaigns.

Coordinate photography and videography sessions for hotel promotions.

Write marketing copy, press releases, and promotional materials.

Assist the Sales team in preparing presentations, proposals, and promotional materials.

Support hotel events, roadshows, exhibitions, and sales missions.

Coordinate with travel agents, corporate clients, and business partners for marketing activities.

Public Relations

Build and maintain relationships with media, influencers, tourism boards, and local communities.

Organize media visits, hotel tours, and promotional events.

Assist in handling publicity opportunities and corporate social responsibility (CSR) activities.

Market Research

Monitor competitor activities, pricing, and promotional campaigns.

Collect and analyze market trends and guest feedback.

Prepare monthly marketing reports and performance summaries.