Manager - HLISB (ASB Financing) Team Leader

hlb; Kuala Lumpur; On-site; MYR 180,000 - 300,000; Full time

Job summary

Hong Leong Bank seeks a high-impact sales leader to drive monthly targets through strategic planning, coaching, and cross-functional collaboration across finance, sales, and operations.

You will lead ASBF financing initiatives, grow Islamic products, and ensure compliance with PDPA, AML/CFT and Shariah governance while guiding a team of Mobile Sales Executives through regular training and performance incentives.

Qualifications

• Bachelor's degree in Finance, Banking or Business Management.
• Certifications: PCE (Life/General), CEILLI, FIMM/IPPC as applicable.
• Minimum 6 years of sales experience in financial services.

Responsibilities

• Revenue Generation: Achieve KPIs by driving ASB Financing sales and approvals.
• Market Intelligence: Track market trends, rates, and regulations to advise clients.
• Portfolio Growth: Expand Islamic product sales through relationship management and new-to-bank clients.
• Compliance & Risk: Ensure transactions meet bank policies and regulatory guidelines (PDPA, AML/CFT, Shariah).
• Leading Teams: Monitor daily sales metrics; train on pitching and closing deals; motivate with incentives.
• Driving Sales Plan strategies: Identify new outdoor roadshows and corporate events; forecast monthly sales.
• Managing Compliance Enforce guidelines and review financing docs to mitigate risk and fraud.
• Building relationships with stakeholders and supporting internal functions.
• Adhere to SOPs and audit/regulatory requirements; participate in Group initiatives.

Skills

Sales experience in financial services

Leadership / staff coaching

Education

Bachelor's degree in Finance/ Banking/ Business Management

PCE (Life/General)

CEILLI

FIMM/IPPC (Unit Trust/Banca)

Job description

If you are looking to excel and make a difference, take a closer look at us...

Key Responsibilities and Accountabilities

This role focuses on strategic sales planning, intensive staff coaching, and cross-functional coordination to achieve monthly targets and ensure superior customer service standards.

• Revenue Generation: Achieve key performance indicators (KPIs) by driving financing asset growth through the strategic sale and approval of ASB Financing packages.
• Market Intelligence: Stay updated on global market trends, interest rate shifts, and regulatory changes to provide proactive and timely advice to clients.
• Portfolio Growth: Focus on growing the Islamic products through effective relationship management and acquisition of new-to-bank clients.
• Compliance & Risk: Ensure all transactions and client interactions strictly adhere to bank policies, internal SOPs, and industry regulations (e.g., PDPA, AMLCFT, and Shariah Governance).
• Leading Teams: Track daily sales metrics for all Mobile Sales Executives. Run regular training on pitching and closing ASBF deals. Motivate staff with daily or weekly incentives to boost morale.
• Driving Sales Plan strategies: Find new outdoor roadshow locations and corporate tie-up events aligned with Segment Growth strategy. Review pipelines and forecast monthly team sales numbers for senior management. Join field-visits and attend high-value client meetings with executives.
• Managing Compliance Enforce guidelines: Ensure the team follows strict Bank Negara Malaysia regulations. Review financing files for correct income proof and documentation and mitigate risks, spot and stop fraudulent applications before submission.
• Building and maintaining close relationships with relevant stakeholders and supporting internal functions.
• Adhere to department Standard Operating Procedures (SOP) in complying with audit, compliance, and regulatory guidelines.
• Perform other responsibilities or projects assigned under the Group or Bank's initiatives.

Education/Qualification

Minimum a Bachelor's Degree or its equivalent in Finance, Banking, Business Management, or a relevant field. Required certifications: PCE (Life/General), CEILLI, and FIMM/IPPC (Unit Trust/Banca) as applicable to the license requirements.

Experience

Min. 6 years of sales experience in financial services.

About Hong Leong Bank

We are a leading financial institution in Malaysia backed by a century of entrepreneurial heritage. Providing comprehensive financial services guided by a Digital-at-the-Core ethos has earned us industry recognition and accolades for our innovative approach in making banking simpler and more effortless for our customers. Our digital and physical offerings span across a vast nationwide network in Malaysia, strengthened with an expanding regional presence in Singapore, Hong Kong, Vietnam, Cambodia, and China.

We seek to strike a balance between diversity, inclusion and merit to achieve our mission of infusing diversity in thinking and skillsets into our organisation. Candidates are assessed based on merit and potential, in line with our mission to attract and recruit the best talent available. Expanding on our "Digital at the Core" ethos, we are progressively digitising the employee journey and experience to provide a strong foundation for our people to drive life-long learning, achieve their career aspirations and grow talent from within our organisation.