Maketing Executive (JB Office)

SK Jewellery Sdn. Bhd; Kuala Lumpur; On-site; MYR 48,000 - 64,000; Full time

Job summary

SK Jewellery Sdn. Bhd in Kuala Lumpur seeks a marketing professional to identify audiences, set objectives, and drive campaign outcomes for retail channels.

You will create content for Facebook, Instagram, TikTok and Xiaohongshu, coordinate launches and in-store promotions, monitor performance, and report to Management. Mandarin fluency is required to liaise with Mandarin-speaking customers and partners.

Qualifications

• Experience in developing marketing campaigns and content creation.
• Ability to coordinate launches and promotions.
• Strong reporting and presentation skills.
• Mandarin proficiency for liaising with Mandarin-speaking stakeholders.

Responsibilities

• Identify target audiences, marketing objectives, and campaign outcomes.
• Research market trends, customer preferences and competitor activities.
• Develop and implement marketing strategies and promotions.
• Create and manage social content for Facebook, Instagram, TikTok, Xiaohongshu.
• Coordinate product launches, roadshows, exhibitions, and in-store campaigns.
• Monitor campaign performance and recommend improvements.
• Collaborate with Retail Operations to boost outlet sales.
• Stay updated on marketing, retail, and consumer trends.
• Prepare marketing reports and presentations for Management.
• Mandarin required to liaise with Mandarin-speaking customers and partners.
• Perform other duties as assigned by Management.

Skills

Marketing strategy

Content creation

Social media marketing

Campaign analysis

Mandarin

Tools

Facebook

Instagram

TikTok

Xiaohongshu

Job description

• Identify target audiences, marketing objectives, and desired campaign outcomes.
• Research market trends, customer preferences, and competitor activities.
• Develop and implement effective marketing strategies and promotional campaigns.
• Create and manage marketing content for social media platforms, including Facebook, Instagram, TikTok, and Xiaohongshu.
• Coordinate product launches, sales promotions, roadshows, exhibitions, and in-store marketing activities.
• Monitor and evaluate campaign performance and recommend improvements.
• Work closely with Retail Operations team to support outlet sales growth.
• Stay updated on the latest marketing, retail, and consumer trends.
• Prepare marketing reports and presentations for Management.
• Mandarin is required to liaise with Mandarin-speaking customers, vendors, and business partners.
• Perform any other duties assigned by Management.