Growth Marketer

OneCart | AI Agents for E-Commerce; Kuala Lumpur; On-site; MYR 66,960 - 111,600; Full time

Job summary

OneCart is hiring a Growth Marketer to own demand generation and demand capture for our e-commerce platform. You will drive net new leads through content, SEO, paid acquisition, events, and optimization, reporting to the CEO.

You will build a steady flow of qualified prospects entering the sales funnel and partner with Sales to optimize handoffs. You will execute across content creation, SEO, webinars, and paid campaigns while leveraging AI tools daily to accelerate outcomes and improve

Qualifications

• Hands-on experience with SEO tools (Ahrefs, Google Search Console) and analytics (Google Analytics).
• Ability to write compelling content that ranks and converts.
• Understanding of landing page best practices and what drives conversion.
• Experience or strong aptitude with Google Ads and Meta Ads.
• Comfort creating visual assets in Figma or similar design tools.
• Experience planning and running webinars or virtual events.
• Data-driven mindset — decisions based on numbers, not intuition.
• Ability to context-switch between strategic planning and hands-on execution.
• AI-native mindset — daily use of AI tools to accelerate work.

Responsibilities

• Plan and execute content strategies to attract e-commerce businesses selling across platforms.
• Write high-quality blog posts, guides, and landing pages that rank and convert.
• Build and manage SEO strategy using Ahrefs, Google Search Console, and Google Analytics.
• Run and optimize paid campaigns across Google Ads and Meta Ads.
• Plan and execute webinars to generate leads and build authority.
• Own landing page strategy and optimization for signups and conversions.
• Analyze traffic patterns and funnel leaks; implement lead capture improvements.
• Collaborate with Sales to hand off MQLs and track funnel metrics.

Skills

Content creation

Data-driven decisions

AI tools usage

Webinar planning

Landing page optimization

Paid acquisition

Growth mindset

Tools

Ahrefs

Google Analytics

Google Search Console

Google Ads

Meta Ads Manager

Figma

Job description

Growth Marketer

Singapore / Malaysia Marketing Full-time

Want to own the growth engine for an e-commerce platform?

At OneCart, we make online selling simple for businesses of all sizes. We are building a lean, high-performing team that is reshaping e-commerce in our region.

About The Role

We are seeking a Growth Marketer to own our demand generation and demand capture efforts. Reporting directly to the CEO, you will be responsible for driving net new leads into the funnel through a mix of content, SEO, paid acquisition, events, and conversion optimization.

This means your KPI is Net New Leads. You are the person who ensures a steady flow of qualified prospects discovering OneCart and entering the sales pipeline.

What Your Days Will Look Like

Demand Generation

• Plan and execute content strategies that attract our target audience — e-commerce businesses selling across multiple platforms.


• Write high-quality blog posts, guides, and landing pages that rank and convert.


• Build and manage SEO strategy using Ahrefs, Google Search Console, and Google Analytics.


• Run and optimize paid acquisition campaigns across Google Ads and Meta (Facebook/Instagram).


• Plan and execute webinars — both solo and in collaboration with our partnerships team — to generate leads and build authority.


• Create visual content and marketing assets using Figma for campaigns, social, and landing pages.

Demand Capture

• Own landing page strategy and conversion rate optimization — understand what converts visitors into signups.


• Analyze traffic patterns and user behavior to identify where leads are leaking from the funnel.


• Build and optimize lead capture mechanisms across the website.


• Work with Sales to ensure marketing-qualified leads are properly handed off and followed up.


• Track and report on funnel metrics from impression to signup to close.

Analytics & Insights

• Live in Ahrefs, Google Search Console, and Google Analytics daily — monitor performance, spot trends, and act on data.


• Run experiments and A/B tests to continuously improve conversion rates.


• Report on marketing performance with clear metrics — clicks, signups, cost per lead, channel ROI.


• Use data to prioritize where to invest time and budget for maximum impact.

Content & Events

• Collaborate with the Partnerships team to organize joint webinars and co-marketing campaigns.


• Create content that supports the full buyer journey — awareness, consideration, and decision.


• Stay current with e-commerce trends, competitor activity, and platform updates to keep content relevant.


• Repurpose content across formats — blog posts into social snippets, webinars into highlight clips, guides into email sequences.

What We Need From You

• Hands-on experience with SEO tools (Ahrefs, Google Search Console) and analytics (Google Analytics).


• Ability to write compelling content that ranks and converts — not just fills a page.


• Understanding of landing page best practices and what drives conversion.


• Experience or strong aptitude with Google Ads and Meta Ads.


• Comfort creating visual assets in Figma or similar design tools.


• Experience planning and running webinars or virtual events.


• Data-driven mindset — you make decisions based on numbers, not gut feel.


• Ability to context-switch between strategic planning and hands-on execution.


• AI-native mindset — you use AI tools (Claude, ChatGPT, etc.) daily to work faster and smarter. AI is deeply embedded in how we operate — from content creation to data analysis to campaign ideation.

You do not need to be an expert in every channel on day one. What matters is your ability to learn fast, execute with quality, and iterate based on results.

What Makes OneCart Different

• Direct Communication: We skip the bureaucracy and corporate politics. We say what we mean and move fast.


• Smart Tools: We automate wherever possible and invest in tools that eliminate busywork.


• Data-Driven: We use data to guide decisions. If something makes sense, we do it. If not, we drop it.


• Real Impact: We focus on results, not face time. Everything we do must move the business forward.


• AI-First: We use AI tools daily across every function. You will be expected to leverage AI to research, draft, and execute faster than traditional methods allow.


• Growth Environment: You will be challenged, supported, and given room to grow.

If you are analytical, creative, and obsessed with driving measurable growth, we want to hear from you.

This is an excellent opportunity for a marketer who wants to own the full growth stack — not just run one channel — and make a direct impact on revenue in a fast‑growing e‑commerce company.