Global CRM & Loyalty Architect for Pet Brands

Addiction Foods LLC; Malaysia; On-site; MYR 60,000 - 80,000; Full time

Benefits offered by this job

Employee discounts

Flexible working hours

Health insurance

Job summary

Addiction Foods LLC, located in Malaysia, seeks a CRM Specialist to build and optimize the consumer relationship ecosystem. This role involves managing the consumer database, developing loyalty programs, and implementing lifecycle marketing strategies across various brands including Addiction, Wishbone, and Kooky Kibble.

The ideal candidate will have expertise in CRM strategies, analytics, and consumer engagement. The position offers opportunities to impact retention and customer lifetime value significantly.

Qualifications

• Proven experience in CRM strategies and consumer database management.
• Ability to build and optimize customer loyalty programs.
• Strong analytical skills to track performance KPIs.

Responsibilities

• Own and manage the consumer database and customer segmentation.
• Design and implement global loyalty programs for various brands.
• Lead development of consumer CRM portal and automation workflows.

Skills

CRM Strategy

Data Analysis

Loyalty Program Development

Consumer Database Management

Tools

Marketing Automation Tools

CRM Platforms

Job description

Addiction Foods LLC, located in Malaysia, seeks a CRM Specialist to build and optimize the consumer relationship ecosystem. This role involves managing the consumer database, developing loyalty programs, and implementing lifecycle marketing strategies across various brands including Addiction, Wishbone, and Kooky Kibble.

The ideal candidate will have expertise in CRM strategies, analytics, and consumer engagement. The position offers opportunities to impact retention and customer lifetime value significantly.