General Manager – Digital Commerce & AI

AGENSI PEKERJAAN TRUST RECRUIT SDN. BHD.; Kuala Lumpur; Sur place; MYR 300 000 - 600 000; Plein temps

Avantages offerts par ce poste

Long-term incentives

Résumé du poste

AGENSI PEKERJAAN TRUST RECRUIT SDN. BHD. seeks a Chief Executive Officer to lead overall operations and drive business growth in Malaysia. The role reports to the Director and oversees revenue, profitability, and cash flow while shaping strategy and team development.

You will recruit and manage Live Hosts, content planners and operations teams, and collaborate with the tech team to apply AI in content production and customer operations. Startup environment requires ownership and flexibility.

Qualifications

• Must lead and scale business operations with strong P&L oversight.
• Experience in e-commerce, livestreaming, or digital content
• Track record of revenue growth and partnerships building.

Responsabilités

• Translate vision into annual plans and KPI-driven objectives.
• Monitor performance and implement improvements to meet targets.
• Recruit, train and manage Live Hosts, content planners, social media teams.
• Develop workflows, SOPs, and performance management systems.
• Lead livestream commerce, IP development, and AI-driven content production.
• Cultivate relationships with brands, suppliers, and corporate clients.
• Identify new opportunities and strategic partnerships; manage revenue, costs, and cash flow.
• Collaborate with tech teams to implement AI applications in operations and marketing.

Connaissances

Leadership

Business operations

Revenue growth

P&L management

Team management

Negotiation

Data-driven

Content strategy

AI adoption

Recruitment

Outils

TikTok Shop

Shopee

Description du poste

We are looking for a Chief Executive Officer (CEO) / GM/ Manager to lead the overall operations and business growth of our client, with a strong focus on developing the malaysian market. The CEO will work closely with the Director and report directly to the Director, taking overall responsibility for business execution, team development and operational performance.

Key responsibilities

Translate the company's vision and direction into annual plans, quarterly objectives, departmental KPIs and weekly action plans

Monitor business performance and progress against targets, identify gaps and implement improvement measures

Recruit, train and manage Live Hosts, content planners, social media personnel, business development and operations teams

Build clear workflows, SOPs, responsibilities and performance management systems

Lead the team in developing and managing livestream commerce, real-person IP and AI-generated short-form video content

Oversee content and business development across platforms including YouTube, Podcast and online courses

Develop and maintain relationships with brands, suppliers, corporate clients, trainers, educators and content creators

Identify and pursue new business opportunities and strategic partnerships

Take responsibility for revenue, gross profit, operating expenses and cash flow

Work closely with the technology team to identify and implement practical AI applications in content production, customer service, marketing and internal operations

About you

Fluent in Bahasa Malaysia with the ability to communicate effectively in English for business purposes

Strong understanding of Malaysian consumers, particularly the needs, lifestyles, culture and purchasing behaviour of families and mothers

Preferably 5 or above years of relevant experience in e-commerce, livestreaming, digital content, brand marketing, business operations or related industries, with at least 3 years of team leadership experience

Demonstrable and verifiable track record of achievements, such as revenue growth, profitability improvement, livestream sales performance, business development, client acquisition or successful team building

Hands‑on and willing to personally handle recruitment, interviews, business negotiations, partnerships and day‑to‑day operational issues when required

Comfortable working in an early‑stage startup environment where flexibility, initiative and the ability to handle multiple responsibilities are essential

Good understanding of basic P&L, budgeting, gross profit and cash flow, with the ability to use data to evaluate business and operational performance

Practical experience with TikTok Shop, Shopee or other social commerce platforms

Willing to learn and adopt AI tools, with the ability to clearly communicate business requirements and expectations to the technology team

Reliable, punctual and proactive, with strong ownership and accountability for results

Long‑Term Incentives: Upon achieving agreed milestones, profit‑sharing or other long‑term incentive arrangements may be discussed and agreed upon separately, subject to written terms and conditions

Other benefits, leave entitlement and employment terms will be confirmed upon formal appointment