Executive, Business Development & Performance Management

Affin Bank Berhad; Kuala Lumpur; On-site; MYR 72,000 - 96,000; Full time

Job summary

Affin Bank Berhad is seeking a Marketing Communication & Sales Support professional to assist the Business Development Team in developing and monitoring Transaction Banking campaigns and initiatives. You will facilitate sales targets, collaborate with branches to identify high-value customers, and provide customers with AFFINMAX guidance and support to drive growth and brand awareness.

Join a dynamic team focused on digital solutions, customer experience, and cross-functional collaboration to

Qualifications

• Degree holder in Management (Marketing)
• Minimum 2 years’ experience in Cash Management or Transaction Banking
• Experience as Tester (Affinmax)
• Knowledgeable in banking operation, especially Cash Management BNM GP Guidelines
• Excellent problem solving, writing and communication skills
• Good understanding in digital content, graphic and video design
• Independent, highly motivated and a team player
• Good knowledge of bank’s credit, operations and treasury

Responsibilities

• Maintained strong relationships with Branch Channels to enhance customer support, ensuring growth and maximizing relationship value.
• Assisted Branches in managing SME Customers, providing tailored support and solutions.
• Developed and monitored campaigns to improve customer payment solutions.
• Identified and addressed customer issues related to AFFINMAX, ensuring prompt and effective solutions.
• Ensured comprehensive training for customers on using AFFINMAX effectively.
• Engaged existing customers to promote additional AFFINMAX services, such as payment and collection.
• Collaborated with internal teams, including branches and AFFINMAX ambassadors, to enhance product support.
• Assist in planning, executing, and monitoring marketing campaigns to support sales initiatives and drive brand awareness.
• Support and contribute the marketing campaign and awareness session to branches and business centre.
• Facilitate internal communication to ensure all stakeholders are informed about business updates, marketing initiatives, and sales performance.
• Conducting a Cashless Initiative and Event to promote digital solution and increase bank awareness.
• Responsible to create and monitoring campaign to sales activity and increase number of sign up.
• Provide a necessary assistance that related to AFFINMAX to Branch and SME Sales Channel in order to support sales activity.
• Responsible to handling a Marketing Communication, Advertisement and Promotion for Transaction Banking.

Job description

Create the future with Affin! You too can make a difference. We continuously innovate to transform our financial services landscape - making banking better and easier. Join us at AFFIN, where the open minds meet and be inspired by a shared commitment to great work. You too can make a difference.

JOB PURPOSE

Marketing Communication & Sales Support Responsible in assisting Business Development Team in the developing and monitoring Transaction Banking campaign and initiatives Facilitating the sales target and formulating action plans to increase sales volume. Work with internal counterparts especially branches to recognize high value customers to further increase the bank’s long-term growth partnership. Providing customers advise and support on matters relating to AFFINMAX.

JOB ACCOUNTABILITIES

• Maintained strong relationships with Branch Channels to enhance customer support, ensuring growth and maximizing relationship value.
• Assisted Branches in managing SME Customers, providing tailored support and solutions.
• Developed and monitored campaigns to improve customer payment solutions.
• Identified and addressed customer issues related to AFFINMAX, ensuring prompt and effective solutions.
• Ensured comprehensive training for customers on using AFFINMAX effectively.
• Engaged existing customers to promote additional AFFINMAX services, such as payment and collection.
• Encouraged manual autopay customers to adopt Autopay via AFFINMAX.
• Collaborated with internal teams, including branches and AFFINMAX ambassadors, to enhance product support.
• Assist in planning, executing, and monitoring marketing campaigns to support sales initiatives and drive brand awareness.
• Support and contribute the marketing campaign and awareness session to branches and business centre.
• Facilitate internal communication to ensure all stakeholders are informed about business updates, marketing initiatives, and sales performance.
• Conducting a Cashless Initiative and Event to promote digital solution and increase bank awareness.
• Responsible to create and monitoring campaign to sales activity and increase number of sign up.
• Provide a necessary assistance that related to AFFINMAX to Branch and SME Sales Channel in order to support sales activity.
• Responsible to handling a Marketing Communication, Advertisement and Promotion for Transaction Banking.

JOB REQUIREMENTS

• Degree holder in Management (Marketing)
• Minimum 2 years’ experience in Cash Management or Transaction Banking.
• Experience as Tester (Affinmax)
• Knowledgeable in banking operation, especially Cash Management BNM GP Guidelines
• Excellent problem solving, writing and communication skills.
• Good understanding in digital content, graphic and video design.
• Independent, highly motivated and a team player.
• Good knowledge of bank’s credit, operations and treasury.

People are the heart of AFFIN BANK. We have a positive and supportive environment where we celebrate people’s personal growth and encourage them to be the best versions of themselves, both in the workplace and in their community. Join AFFIN as we evolve to become a financial institution of the future, embracing innovation and technology to deliver unrivaled customer service. We're looking for colleagues who share our values and are ready to live them every day. Explore the exciting opportunities and make a real impact on the future of finance. Come be a part of our journey today! "Always About You" At AFFIN, we strive to always connect and engage with our customers, to understand their changing needs and aspirations better. It represents our passion and commitment to the community we operate in, enabling us to quickly respond to changes and provide a personalised experience. At AFFIN, our people are aligned to our values of customer centricity, creativity and value creation. Our tagline "Always about you", was crafted to drive loyalty and build our reputation as a creative and innovative financial organisation. Our people are at the heart of what we do and remain the focus of our customer centric culture. It’s about the initiatives we take in understanding and prioritising our stakeholders; our customers, employees and shareholders. As we venture through this metamorphosis journey, we are aware of their ever-changing needs and are embracing the new ways of this digital dimension. We put our hearts and minds into everything we do, to ensure that everyone we touch, receives unrivalled customer service.