Digital Marketing Manager

Charterhouse Partnership; Kuala Lumpur; On-site; MYR 120,000 - 180,000; Full time

Job summary

Charterhouse Partnership is seeking a Digital Marketing Manager in Malaysia to drive brand visibility, engagement, and lead generation across digital channels. The role focuses on content excellence, strategic alignment with brand positioning, and leveraging CRM and marketing automation for customer acquisition.

The ideal candidate will have 8+ years of digital marketing experience in financial services, excellent communication skills, and a proven ability to manage end-to-end campaigns with

Qualifications

• Degree qualified with 8 years of digital marketing experience within financial services industry
• Proven track record managing end-to-end campaigns across multiple channels
• Experience using analytics and performance measurement tools
• Excellent communication and interpersonal skills
• Ability to interact positively and professionally at all levels

Responsibilities

• Develop and execute integrated digital marketing campaigns across social media, websites, email marketing, paid advertising, SEO/SEM, and other relevant channels
• Collaborate with internal stakeholders to ensure campaigns align with strategic objectives and brand positioning
• Develop and manage content plans and editorial calendars across digital platforms
• Create and curate content that supports brand awareness, thought leadership, customer engagement, and product campaigns
• Support customer acquisition and engagement initiatives through CRM platforms, email marketing, marketing automation, and landing-page optimisation
• Monitor and evaluate campaign performance using analytics and reporting tools

Skills

Campaign management

Analytics & measurement

Stakeholder collaboration

Content & brand alignment

Communication & interpersonal

Education

Bachelor's degree in marketing or related field

Tools

CRM platforms

Marketing automation

SEO/SEM tools

Landing-page builders

Job description

My client, a leading asset management firm, is looking for a Digital Marketing Manager to join them. This role is responsible for driving brand visibility, audience engagement, lead generation, and content excellence across multiple digital channels.

Responsibilities:

• Develop and execute integrated digital marketing campaigns across social media, websites, email marketing, paid advertising, SEO/SEM, and other relevant channels
• Collaborate with internal stakeholders to ensure campaigns align with strategic objectives and brand positioning
• Develop and manage content plans and editorial calendars across digital platforms.
• Create and curate compelling content that supports brand awareness, thought leadership, customer engagement, and product campaigns
• Support customer acquisition and engagement initiatives through CRM platforms, email marketing, marketing automation, and landing-page optimisation
• Monitor and evaluate campaign performance using analytics and reporting tools

Requirements:

• Degree qualified with 8 years of digital marketing experience within financial services industry
• Proven track record managing end-to-end digital marketing campaigns across multiple channels
• Experience using analytics and performance measurement tools
• Excellent communication and interpersonal skills
• Ability to interact positively and professionally at all levels

Only successful candidates will be notified.