Commercial Manager – QSR & Foodservice

Tyson Foods; Subang Jaya; On-site; MYR 120,000 - 180,000; Full time

Job summary

Tyson Foods is seeking a commercially driven Commercial Manager – QSR & Foodservice to grow our business across the Quick Service Restaurant (QSR) and Foodservice channel. The role focuses on managing strategic customer relationships and identifying new business opportunities to drive sustainable sales and profitable growth.

You will work with Marketing, Supply Chain, Operations, Finance and R&D to support customer requirements, develop promotions and lead commercial initiatives.

Qualifications

• Bachelor's Degree in Business, Marketing, Sales, Food Science or related discipline.
• Minimum 5–8 years of experience in Sales, Key Account Management, Business Development or Commercial roles.
• Experience in QSR, Foodservice, HORECA, FMCG, food manufacturing or related industries.
• Strong experience managing key customers and commercial negotiations.
• Good understanding of customer/channel development and promotional planning.

Responsibilities

• Manage and grow key accounts within the QSR and Foodservice channel.
• Develop relationships with customers, distributors and partners.
• Identify new business opportunities and expand product penetration within existing and new accounts.
• Develop account plans, sales strategies and commercial initiatives to achieve business targets.
• Lead commercial negotiations covering pricing, promotions, contracts and business terms.
• Develop and execute customer-specific promotions and business development initiatives.
• Monitor sales performance, profitability, forecasts and customer business plans.
• Conduct regular customer business reviews and develop action plans to drive growth.

Skills

Sales & KAM

Negotiations

Customer insights

Analytical skills

Stakeholder management

Willingness to travel

Education

Bachelor's degree in Business/Marketing/Sales

Job description

We are looking for a commercially driven Commercial Manager – QSR & Foodservice to grow our business across the Quick Service Restaurant (QSR) and Foodservice channel.

This role will manage strategic customer relationships, identify new business opportunities and work closely with internal teams to deliver sustainable sales and profitable growth.

We welcome candidates from QSR, Foodservice, HORECA, FMCG, food ingredients, food manufacturing and key account management backgrounds.

Key Responsibilities

• Manage and grow key accounts within the QSR and Foodservice channel.
• Develop strong relationships with customers, distributors and business partners.
• Identify new business opportunities and expand product penetration within existing and new accounts.
• Develop account plans, sales strategies and commercial initiatives to achieve business targets.
• Lead commercial negotiations covering pricing, promotions, contracts and business terms.
• Develop and execute customer-specific promotions and business development initiatives.
• Analyse customer performance, market trends, competitor activities and identify growth opportunities.
• Work closely with Marketing, Supply Chain, Operations, Finance, R&D and other functions to support customer requirements.
• Support new product development, product launches and commercialisation initiatives.
• Monitor sales performance, profitability, forecasts and customer business plans.
• Conduct regular customer business reviews and develop action plans to drive growth.
• Manage distributor relationships where applicable and ensure effective execution of agreed business plans.
• Provide market and customer insights to support the company's commercial strategy.

What We're Looking For

• Bachelor's Degree in Business, Marketing, Sales, Food Science, Food Technology or related discipline.
• Minimum 5–8 years of experience in Sales, Key Account Management, Business Development or Commercial roles.
• Experience in QSR, Foodservice, HORECA, FMCG, food manufacturing or related industries.
• Strong experience managing key customers and commercial negotiations.
• Good understanding of customer/channel development and promotional planning.
• Experience working with distributors and/or direct customers is an advantage.
• Strong commercial and analytical skills with the ability to translate market insights into business opportunities.
• Good stakeholder management and communication skills.
• Willingness to travel based on business requirements.