Brand & Growth Marketing Manager

Borenos Fried Chicken; West Coast Division; On-site; MYR 90,000 - 150,000; Full time

Benefits offered by this job

Competitive salary

Career development

Dynamic team environment

Job summary

Borenos Fried Chicken in Malaysia seeks a Marketing Manager to lead brand development, digital marketing, and campaign planning. You will mentor the marketing team, shape strategy, and drive growth across channels.

The role emphasizes data-driven decision making, budgeting, market research, and cross-department collaboration with operations and sales. Strong branding and communication skills are essential to elevate the customer experience and market presence.

Qualifications

• Bachelor’s degree or higher in Marketing or related field.
• 3+ years of marketing experience, with managerial responsibilities.
• Experience in F&B/retail or consumer brands is a plus.

Responsibilities

• Develop and implement marketing strategies to strengthen brand awareness and drive growth.
• Plan and execute marketing campaigns, promotions, and product launches.
• Oversee social media and digital advertising to boost engagement and reach.
• Lead content creation, budgeting, and performance tracking to optimize ROI.
• Collaborate with Operations, Business Development, and Management to align initiatives.

Skills

Brand management

Digital marketing

Campaign planning

Team leadership

Budget management

Education

Marketing degree

Job description

Borenos Fried Chicken in Malaysia seeks a Marketing Manager to lead brand development, digital marketing, and campaign planning. You will mentor the marketing team, shape strategy, and drive growth across channels.

The role emphasizes data-driven decision making, budgeting, market research, and cross-department collaboration with operations and sales. Strong branding and communication skills are essential to elevate the customer experience and market presence.