Brand Experience Lead: Events & Campaigns

Cheil Malaysia; Kuala Lumpur; On-site; MYR 60,000 - 120,000; Full time

Job summary

Cheil Malaysia is seeking a Brand Experience professional to develop and implement strategies that enhance how customers perceive and interact with our brand in Malaysia. You will report to the BE Team Lead and collaborate across creative, marketing, and client teams to deliver memorable campaigns.

The role covers brand experience strategies, creativity and design, proposal development, and event management.

Qualifications

• Bachelor's degree in Event Management, Marketing, or related field.
• Experience in brand experience, marketing, or event management.
• Strong creative thinking with a flair for design and experiential concepts.
• Excellent writing and presentation skills for proposals.
• Proven ability to manage events and campaigns efficiently.
• Highly organized with exceptional attention to detail.
• Occasional extended hours and weekend commitment.
• Willingness to travel.

Responsibilities

• Assist in planning and implementing brand experience initiatives to enhance customer engagement and align with brand objectives.
• Collaborate with the team to analyze market trends and develop innovative solutions for experiential marketing.
• Contribute fresh, creative ideas for experiential campaigns and activations.
• Work closely with design teams to ensure concepts are visually appealing and align with brand guidelines.
• Prepare detailed and persuasive proposals and presentations for internal and external stakeholders.
• Highlight unique and creative approaches to engage audiences and achieve campaign goals.
• Coordinate the planning and execution of events, activations, and other experiential campaigns.
• Manage vendors, logistics, and timelines to ensure seamless delivery of projects.
• Ensure every aspect of campaigns and events meets the highest standards of quality and align with brand guidelines.
• Monitor budgets, deadlines, and deliverables meticulously to avoid errors and delays.

Skills

Creative thinking

Design sensibility

Proposal writing

Presentation skills

Event management

Attention to detail

Time management

Travel readiness

Education

Bachelor's degree in Event Management/Marketing

Job description

Cheil Malaysia is seeking a Brand Experience professional to develop and implement strategies that enhance how customers perceive and interact with our brand in Malaysia. You will report to the BE Team Lead and collaborate across creative, marketing, and client teams to deliver memorable campaigns.

The role covers brand experience strategies, creativity and design, proposal development, and event management.