B2B Marketing Specialist: Events, Content & Growth

Glodon Company Limited; Kuala Lumpur; On-site; MYR 39,000 - 58,000; Full time

Job summary

Glodon Company Limited in Kuala Lumpur seeks a Marketing Specialist to drive local marketing initiatives across events, content, and digital channels. You will publish localized industry insights and product highlights, and maintain relationships with local stakeholders to sharpen regional value propositions.

The role requires strong project management, hands-on event coordination, and the ability to analyze basic marketing metrics (MQL, SQL, CTR, engagement).

Qualifications

• Degree in brand management, marketing or mass communication related
• Proficient communication & written in English and Chinese
• 1 year working experience in related field

Responsibilities

• Execute marketing plan, including events, content, digital activities, promotional and engagement programs.
• Publish localized content, such as industry insights, case studies, scenario-based articles, and product highlights.
• Maintain local keystake holders relationships, including industry associations and government organizations.
• Conduct market scanning and analysis on market trends & practice to explore potential opportunities.
• Conduct regualr review and provide market insights and feedback to the regional team.
• Share local best practices and case studies to support the refinement of regional value propositions.
• Strong project management skills with the ability to handle multiple campaigns simultaneously.
• Hands-on experience with event coordination, social media tools, and digital marketing platforms.
• Ability to analyze basic marketing performance metrics (MQL, SQL, CTR, engagement rate).
• Strong understanding of B2B marketing, experience collaborating with sales teams or supporting sales funnel conversion will be advandage.
• 1 year working experience in related field.

Education

Degree in brand management, marketing or mass communication related

Job description

Glodon Company Limited in Kuala Lumpur seeks a Marketing Specialist to drive local marketing initiatives across events, content, and digital channels. You will publish localized industry insights and product highlights, and maintain relationships with local stakeholders to sharpen regional value propositions.

The role requires strong project management, hands-on event coordination, and the ability to analyze basic marketing metrics (MQL, SQL, CTR, engagement).