Associate, Clients

WPP Media Limited; Kuala Lumpur; In loco; MYR 67.000 - 100.000; Tempo pieno

Descrizione del lavoro

WPP Media Limited is seeking an Associate to join the Malaysia-based Clients Team. You will be the primary contact for clients, handling end-to-end advertising needs and translating business goals into effective strategies.

With 1–2 years in media (fresh grads welcome), you will oversee campaign lifecycle, ensure timely delivery within budget, and collaborate with internal teams to optimize performance across channels. This hybrid role reports to the Associate Director, Clients.

Competenze

• 1–2 years total work experience in the media industry or internship experience welcomed.
• Strong communication, relationship-building, and client servicing mindset.
• Analytical mindset with data-driven approach to planning and optimization.

Mansioni

• Act as primary contact for clients, updating on campaign performance and opportunities.
• Develop and manage cross-channel advertising strategies and media plans.
• Oversee campaign lifecycle from planning to setup, execution and optimization.

Conoscenze

Client relationship

Communication

Analytics

Team collaboration

Problem solving

Strumenti

Google Analytics

Adobe Analytics

Evogenious TV

Clear Decisions

Microsoft Excel

Microsoft PowerBI

Descrizione del lavoro

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

WPP MediaClients team is a business unit withinWPP MediaMalaysiathatservices ourlocalGrowth led clientswhich areperformance oriented, need agile team andrequirefast turnaround operations.The team consists ofmedia specialiststhat perform a hybrid role cuttingacrossthe entire campaign lifecycle, namelyend-to-end client engagement, strategicplanningand campaign management.

About the Role:

We are looking for a highly motivated Associate to join the WPP Media Clients Team based out of Malaysia. As an Associate in this team, you should come with about 1-2 years of total work experience in the media industry. However, fresh graduates with relevant experience (internship) are still welcome.

You will be reporting into Associate Director, Clients in this role.

As the primary point of contact foryourclients, you will manage their advertising needs end to end across all channels.Thisincludesdeveloping andmaintainingstrong relationships with clients, understanding their business goals, and translating these into effective advertising strategies. You willbe requiredtooversee the entire campaign lifecycle, frominitialstrategy and planning to setup, execution, and ongoing optimization. Your role is crucial in ensuring that campaigns are delivered on time, within budget, and meet or exceed client expectations. Through meticulous planningand continuous performance analysis, you will drive successful outcomes and deliver exceptional value to our clients.

Key Responsibilities:

Client Relationship & Servicing:

• Client Champion: Communicate with clients, providing regular updates on campaign performance, industry trends, and new opportunitiesin a timely manner.
• Trusted Advisor: Maintainstrong, long-lasting relationships with clients based on trust, transparency, andtimelycommunication. Providerecommendations to help clients achieve their business goals.
• Strategic Insight: Develop an understanding of client businesses, target audiences, competitive landscapes, and industry trends.

Account Management:

• Goal-Oriented Planning: Collaborate with clients to define clear and measurable campaignobjectives, aligning advertising strategies with overall business goals.
• Cross-Channel Expertise: Develop comprehensive advertising strategies and media plans across all relevant channelswith the guidance ofplatform expertswithin yourteam.
• CampaignManagement: UseWPP Mediaworkflow management tool tocaptureand guidecampaignrequirementsandallocateresources effectively across different channelsfor effective campaign delivery.

Implementation & Operations:

• Seamless Execution: Implementation of advertising campaigns across all channels, ensuringtimelylaunch andaccuratesetup.Continuous improvement through learnings,newtechnologies/toolsand media know-how.
• Budget Control: Manage campaign budgets and track spending meticulously to ensureoptimalROI.
• Team Collaboration: Leverageinternal teams (e.g., creative, analytics) to ensure seamless campaign execution and alignment with client expectations.
• Performance Monitoring: Monitorandoptimizecampaign performance closely, usingWPP Mediaand/or other relevanttools to track key metrics andidentifyareas for improvement.
• Billing and Reconciliation: Ensure client spendsare reconciledpost campaignandsupporting documents aremaintained.Liaising with Financeto ensureclient billing and vendor invoicingare up to date.

Optimization & Reporting:

• Data-Driven Optimization: Regularly analyse data to uncover insights, adjust strategies, and implement changes that enhance campaign performance.Liaison with champions within your team to progressively improve the performance of your client campaigns.
• A/B Testing: Conduct A/B testing toidentifythe most effective campaign elements andoptimizefor conversions, engagement, and other key performance indicators.
• Insightful Reporting: Generate reportsfromWPP Mediaproprietarydashboardthat clearly communicate campaign performance, insights, and recommendations to clients in a digestible and actionable format.
• Strategic Analysis: Analyse campaign data toidentifytrends, opportunities, and areas for improvement, providing strategic recommendations to clients for future campaigns.

Skill Sets:

• Ability to work independently and as part of a team in a fast-paced, deadline-driven environment.Individuals with a 'can-do' attitude will thrive.
• Goodcommunication, presentation, and interpersonal skills, with the ability to build strong relationships with clients and internal stakeholders.
• Strong analytical and problem-solving abilities, with ameticulousdata-driven approach to campaign planning,managementand optimization.
• Someunderstanding and hands-on experienceacrossseveraladvertising channels(biddable and non-biddablemedia) would be ideal.
• Prior experience inusinganalyticstools,e.g.,Google Analytics, Adobe Analytics,Evogenious(TV), Clear Decisions,MicrosoftExcel,MicrosoftPowerBIis a good to have.

Three best things about the job:

• Youwillbuild knowledge across all phases of client delivery,starting from strategic planning all the way to campaign execution and reportingwidening opportunities for professional development and growth.
• You Will build experience across different platforms,be exposed towhat'slatest across all media typesand be the first to use the latest technologies and toolsas part of yourday-to-daywork.
• You will have opportunities to develop your client servicing skills as you will be front facing your client and engaging directly with them from briefing all the way to reporting.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, andwe'rejust as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That'swhywe've adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.