Assistant Activation & Planning Manager / Activation & Planning Manager

Always Marketing; Kuala Lumpur; On-site; MYR 50,000 - 70,000; Full time

Job summary

A marketing agency in Kuala Lumpur is looking for a professional to develop and manage activation plans for various campaigns, including events and brand promotions. You will collaborate with teams, manage resources, and maintain client relationships. The ideal candidate should have 2-5 years of experience in event management, strong project management skills, and excellent communication abilities. Familiarity with Microsoft Office is needed. This role offers a dynamic environment for impactful marketing.

Qualifications

• 2-5 years of relevant experience in activation, event management, or brand campaigns.
• Strong project management skills, with a background in BTL and brand activation.
• Excellent communication and relationship-building skills.
• Creative, analytical, detail-oriented, and collaborative with a passion for impactful marketing.

Responsibilities

• Develop and execute activation plans for on-ground campaigns.
• Collaborate with internal teams for events and promotional activities.
• Manage timelines, budgets, and resources for projects.
• Conduct research on market trends and consumer behavior.
• Build and maintain client relationships.
• Lead and mentor junior team members.
• Coordinate with vendors to fulfil campaign requirements.

Skills

Project management

Communication skills

Relationship-building

Creative thinking

Analytical skills

Attention to detail

Collaboration

Tools

Microsoft Office

Job description

Responsibilities

• Develop and execute activation plans for on-ground campaigns, brand awareness, and retail initiatives.
• Collaborate with internal teams to plan and conceptualize events, experiential marketing, product launches, and promotional activities.
• Manage timelines, budgets, resources, and insights to ensure on-time project delivery.
• Conduct research on market trends, competitor activities, consumer behavior, and provide actionable feedback for strategic planning.
• Build and maintain client relationships by understanding their goals and delivering impactful campaigns.
• Lead and mentor junior team members, offering guidance on best practices and project execution.
• Coordinate with third-party vendors and partners to fulfil campaign requirements.

Qualifications

• 2-5 years of relevant experience in activation, event management, or brand campaigns.
• Strong project management skills, with a background in BTL and brand activation.
• Excellent communication and relationship-building skills.
• Creative, analytical, detail-oriented, and collaborative with a passion for impactful marketing.
• Proficiency in Microsoft Office and relevant technology tools.