Senior Brand Manager

Phifer &Amp;Amp;Amp; Company; A distancia; MXN 1,257,000 - 1,617,000; Jornada completa

Descripción de la vacante

A health and wellness company is seeking a Brand Marketing Manager to lead brand strategy and storytelling. This role involves collaborating with cross-functional teams to ensure brand consistency and effectiveness across channels. The ideal candidate will have over 5 years of brand management experience, a passion for wellness, and strong strategic and communication skills. This position is fully remote with flexible hours and offers a competitive salary with performance-based bonuses.

Servicios

Fully remote work environment with flexible hours

Competitive salary and performance-based bonuses

Health, dental, and vision insurance

Wellness stipend and product discounts

Generous PTO and mental health days

Opportunities for growth and leadership

Formación

• 5+ years of brand management experience, ideally in health, wellness, or consumer goods.
• Strong strategic thinking and creative judgment.
• Exceptional communication and storytelling skills.

Responsabilidades

• Develop and execute brand strategy aligned with company goals.
• Own brand messaging across channels.
• Collaborate with cross-functional teams to ensure brand consistency.

Conocimientos

Brand management

Strategic thinking

Communication

Digital marketing

Consumer insights

Descripción del empleo

Location : RemoteEmployment Type : Full-TimeDepartment : Marketing & Brand StrategyReports To : Director of MarketingAbout UsWe're a fast-growing health and wellness company on a mission to help people live healthier, more balanced lives.

From clean supplements to mindful lifestyle products, we're building a brand that empowers individuals to take charge of their well-being—physically, mentally, and emotionally.

We believe wellness should be accessible, inclusive, and rooted in science and soul.

Role Overview

As our Brand Marketing Manager, you'll be the strategic steward of our brand identity, voice, and positioning.

You’ll lead initiatives that deepen customer connection, drive brand awareness, and ensure consistency across all touchpoints—from digital campaigns to product packaging.

This is a high-impact role for a creative thinker with sharp strategic instincts and a passion for wellness.

Key Responsibilities

Develop and execute brand strategy aligned with company goals and customer insightsOwn brand messaging and storytelling across channels (web, email, social, packaging, partnerships)Collaborate with cross-functional teams (Product, Creative, Growth, CX) to ensure brand consistencyLead market research and competitive analysis to inform positioning and innovationManage brand calendar, campaign planning, and seasonal launchesOversee external agencies and freelancers for creative executionMonitor brand performance metrics and adjust strategies accordinglyChampion brand integrity and evolution as we scale

What You Bring

5+ years of brand management experience, ideally in health, wellness, or consumer goodsStrong strategic thinking and creative judgmentExceptional communication and storytelling skillsExperience with digital marketing, content strategy, and consumer insightsAbility to thrive in a fast-paced, remote-first environmentPassion for wellness and a deep understanding of the evolving consumer landscape

Perks & Benefits

• Fully remote work environment with flexible hours
• Competitive salary and performance-based bonuses
• Health, dental, and vision insurance
• Wellness stipend and product discounts
• Generous PTO and mental health days
• Opportunities for growth and leadership