Remote LatAm Brand Strategist & Growth Lead

General Mills; Estado de México; Presencial; MXN 1,112,000 - 1,483,000; Jornada completa

Descripción de la vacante

A global food company is looking for a Brand Manager in Mexico to lead the strategic development and execution of the Annual Brand Plan. This role involves managing brand performance, coordinating marketing strategies, and analyzing market opportunities. The ideal candidate has over 8 years of experience in LATAM brand marketing, is bilingual in Spanish and English, and excels in negotiation and presentation skills. Competitive salary with a comprehensive benefits package offered.

Formación

• 8 years+ LATAM regional brand or trade marketing experience.
• Experience managing distributors in LATAM and Caribbean geographies.
• Strong influencing, negotiation, and presentation skills.

Responsabilidades

• Lead brand strategy and execution across the 4P's.
• Manage brand P&L and budget.
• Conduct market intelligence analysis for business growth.

Conocimientos

Brand Marketing

Trade Marketing

Analytical skills

Bilingual (Spanish & English)

Negotiation skills

Educación

Bachelor's Degree in related field

MBA

Descripción del empleo

A global food company is looking for a Brand Manager in Mexico to lead the strategic development and execution of the Annual Brand Plan. This role involves managing brand performance, coordinating marketing strategies, and analyzing market opportunities. The ideal candidate has over 8 years of experience in LATAM brand marketing, is bilingual in Spanish and English, and excels in negotiation and presentation skills. Competitive salary with a comprehensive benefits package offered.