Remote Growth Marketing Manager - Acquisition & Retention

Somos MAYAN; México; Remote; MXN 1,304,000 - 2,048,000; Full time

Job summary

Somos MAYAN is seeking a Growth Marketing Manager to lead data-driven growth initiatives on a fully remote basis. You will own user acquisition, activation, retention, and referral programs, steering experiments across channels and funnels with a strong analytics mindset.

You will collaborate closely with product, engineering, and data teams to optimize onboarding, track key metrics, and maximize ROI, driving scalable growth for the organization.

Qualifications

• 5+ years in growth/performance marketing focused on acquisition and retention.
• Proven track record of growth via experimentation and data analysis.
• Expertise in A/B testing with tools like Optimizely or VWO.
• Strong knowledge of SEO, SEM, content, email, and paid social.
• Experience with remote-first teams.

Responsibilities

• Develop and execute growth strategy focused on acquisition, activation, retention, and referral.
• Identify and test new growth opportunities and channels.
• Design and manage A/B and multivariate tests across the user journey.
• Analyze campaign performance and user behavior data to derive insights.
• Collaborate with product, engineering and data science to implement growth initiatives.
• Optimize conversion funnels and onboarding processes.
• Manage marketing budgets and ROI.
• Stay updated on growth hacking techniques and technologies.
• Report metrics to senior leadership.
• Foster a culture of experimentation and data-driven decision-making.

Skills

Growth marketing

Performance marketing

User acquisition

User retention

A/B testing

Marketing analytics

SQL

SEO

SEM

Content marketing

Email marketing

Paid social

Data analysis

Remote work

Project management

Cross-functional

Communication skills

Presentation skills

Education

Bachelor's degree in Marketing

Tools

Optimizely

VWO

Google Analytics

Mixpanel

Amplitude

Job description

Somos MAYAN is seeking a Growth Marketing Manager to lead data-driven growth initiatives on a fully remote basis. You will own user acquisition, activation, retention, and referral programs, steering experiments across channels and funnels with a strong analytics mindset.

You will collaborate closely with product, engineering, and data teams to optimize onboarding, track key metrics, and maximize ROI, driving scalable growth for the organization.