Remote FMCG Consumer Insights Data Analyst

Eml S.A.; Veracruz; Remote; MXN 589,000 - 706,000; Full time

Benefits offered by this job

Fully remote

Health benefits

Job summary

Eml S.A. is seeking a Data Analyst specializing in Consumer Insights for a fully remote role within the FMCG sector.

You will collect, clean, and analyze large datasets on consumer behavior, sales, and market trends to uncover actionable insights that guide marketing, product, and sales strategies. The ideal candidate has a Bachelor’s in a quantitative field, 4+ years of experience, strong SQL skills, and proficiency in Python or R with data visualization tools like Tableau or Power BI.

Qualifications

• Bachelor’s degree in Statistics, Mathematics, Economics, Computer Science, Data Science, or a related quantitative field.
• Minimum of 4 years of experience as a Data Analyst, preferably with consumer insights or FMCG industry.
• Proficiency in SQL for data extraction and manipulation is essential.
• Strong experience with data analysis and statistical software (R, Python with Pandas/NumPy/SciPy).
• Experience with data visualization tools (Tableau, Power BI) is highly desirable.
• Excellent analytical and communication skills; able to explain technical concepts to non-technical audiences.
• Ability to work independently and manage projects in a remote environment.
• Understanding of FMCG market dynamics and consumer behavior is a strong asset.

Responsibilities

• Collect, clean, and process diverse datasets related to consumer behavior, sales, and market performance for FMCG products.
• Perform in-depth statistical analysis to identify trends, patterns, and correlations in consumer data.
• Develop and maintain dashboards and reports to visualize key consumer insights and track performance metrics.
• Translate complex data findings into clear, actionable recommendations for marketing, product development, and sales teams.
• Conduct A/B testing and other experimental analyses to measure the impact of marketing initiatives.
• Utilize SQL and other data querying languages to extract and manipulate data from various sources.
• Stay abreast of the latest data analysis techniques, tools, and technologies relevant to consumer insights.
• Collaborate effectively with cross-functional teams in a remote setting, presenting findings and insights clearly.
• Ensure data integrity and accuracy throughout the analysis process.
• Contribute to the development of predictive models for consumer behavior and market forecasting.

Skills

SQL

Python

R

Data visualization

Education

Bachelor's degree in Statistics or related field

Tools

Tableau

Power BI

Pandas

NumPy

Job description

Eml S.A. is seeking a Data Analyst specializing in Consumer Insights for a fully remote role within the FMCG sector.

You will collect, clean, and analyze large datasets on consumer behavior, sales, and market trends to uncover actionable insights that guide marketing, product, and sales strategies. The ideal candidate has a Bachelor’s in a quantitative field, 4+ years of experience, strong SQL skills, and proficiency in Python or R with data visualization tools like Tableau or Power BI.