Paid Social Acquisition Lead

Doordash-Mexico; Ciudad de México; On-site; MXN 900,000 - 1,400,000; Full time

Job summary

DoorDash Mexico is seeking an Associate Manager to oversee quality and coordination of our Dasher paid acquisition program across multiple regions. You will review campaign builds, audits, QA, testing, and reporting while staying hands-on enough to support channel management as needed.

You will partner with Media Ops, Creative Strategy, and Analytics teams, prioritize backlogs, manage budgets, and lead vendor relationships with Meta, TikTok, Snapchat, Google, and Reddit.

Qualifications

• 5+ years of performance marketing experience including paid search and paid social.
• Hands-on media buying and campaign optimization experience.
• Experience managing relationships with publisher and platform partners (Meta, TikTok, Google, etc.).
• Strong track record designing and overseeing experimentation roadmaps (A/B, incrementality, bidding algorithms).
• Proficient in Excel/Google Sheets and familiar with CPA, CPC, CVR, CTR, and LTV.

Responsibilities

• Own quality and accountability for the Dasher paid acquisition program, reviewing campaign builds and audits.
• Lead pacing doc and backlog management to translate into a prioritized plan.
• Serve as the primary contact for publisher/partner escalations with vendors and Martech.
• Own the testing and experimentation roadmap and translate results into actionable next steps.
• Ensure weekly/monthly reporting, dashboards, and QA/tracking accuracy.
• Suggest budget reallocation and subchannel budget deployment.
• Drive cross-functional alignment across media, creative, analytics teams.
• Provide day-to-day coaching and feedback to Senior Associates.

Skills

Performance marketing

Paid search

Paid social

Programmatic

Media buying

Campaign optimization

Creative testing

Experimentation roadmap

A/B testing

Excel/Sheets

CPA

CPC

CVR

CTR

LTV

SQL

Web/App Tracking

Attribution

Job description

DoorDash Mexico is seeking an Associate Manager to oversee quality and coordination of our Dasher paid acquisition program across multiple regions. You will review campaign builds, audits, QA, testing, and reporting while staying hands-on enough to support channel management as needed.

You will partner with Media Ops, Creative Strategy, and Analytics teams, prioritize backlogs, manage budgets, and lead vendor relationships with Meta, TikTok, Snapchat, Google, and Reddit.