Manager - Category Strategy

Sterling Kohler; Benito Juárez; Híbrido; MXN 400,000 - 600,000; Jornada completa

Descripción de la vacante

A global manufacturer is looking for a Manager - Category Strategy to manage product development and marketing initiatives. The ideal candidate will have 3–5 years of experience in New Product Development and a background in Industrial Design Engineering. Responsibilities include executing the New Product Schedule, implementing marketing strategies, and collaborating across team functions. This role offers opportunities for professional growth and development within a diverse workplace.

Servicios

Competitive total rewards

Career growth opportunities

Diverse and inclusive workplace

Formación

• 3-5 years of experience in New Product Development, Strategy, or Category Management.
• Multicultural background preferred.
• Strong project management skills are necessary.

Responsabilidades

• Execute the New Product Schedule utilizing cross-functional resources.
• Implement marketing programs focusing on sales activities.
• Collaborate with product marketing and sales teams to achieve objectives.

Conocimientos

Project management

Market analysis

Sales training development

Cross-functional collaboration

Fluent English

Educación

Industrial Design Engineering

Descripción del empleo

Manager - Category Strategy

Location: Monterrey, N.L./Remote

Opportunity Kohler

BASIC FUNCTION

Accountable for executing the New Product Schedule utilizing cross-functional resources and the NPD process. Responsible for implementing the marketing program focusing sales activities like promotions and new product roll out. He/she is also to work closely with all Kohler Global regional product marketing and sales team to achieve the objectives.

SPECIFIC RESPONSIBILITIES

Program

• Handles the project and controls the time, quality and cost to ensure the product comes into market on time.
• Make project plan, such as project schedule, status report, action list, checklist, etc.
• Solve outstanding issues and follow up the process.
• Lead the project team from different function and coordinate with different function head to make sure the project completion.
• Keep tracing the NPS- New Product Schedule and align with project team for the timing to kickoff and launch new products accordingly.
• Evaluate the performance of project team members.
• Summarize and analyze the project when completed for the benefit of learning and process improvement.

Channel Marketing

Phase 1

• Work with Sales and Marketing Communications team and incorporate research and promotional efforts required to meet current and projected market objectives.
• Implement marketing tools and new product display to promote products in the showrooms, and other potential channels such as dealer.
• Collect and analyze market information for product team to respond to the customer needs promptly and to build the market data warehouse for future strategy development.

Phase 2

• Prepare annual marketing plans for assigned products, including market strategy, incentive promotions, sales forecast, projected market penetration, and budget estimates.
• Develop and present sales training programs for internal sales and distributor as well as product presentation for interior designers and developers through co-work with Trade Marketing team.

RELATIONSHIPS AND CONTACTS

Supervisory Relationships

• Direct reports to Sr Manager – Category Strategy, K&B LATam.
• Reports to Director-Product/ Category, K&B Latam on a dotted-line basis.

Organization Relationships

• Frequent collaborative associations with senior management and staff in Engineering, Purchasing, Industrial Design, and Manufacturing.
• Collaborative associations with Legal and Accounting.
• Work with local product marketing and retail sales closely.

EDUCATION & EXPERIENCE

• Experience: 3 -5 years New Product Development, Strategy, Category Manager, Multicultural background.
• Education: Industrial Design Engineering.
• English Fluent.

Why Choose Kohler?

We empower each associate to #BecomeMoreAtKohler with a competitive total rewards package to support your health and wellbeing, access to career growth and development opportunities, a diverse and inclusive workplace, and a strong culture of innovation. With more than 30,000 bold leaders across the globe, we’re driving meaningful change in our mission to help people live gracious, healthy, and sustainable lives.

About Us

It is Kohler’s policy to recruit, hire, and promote qualified applicants without regard to race, creed, religion, age, sex, sexual orientation, gender identity or expression, marital status, national origin, disability or status as a protected veteran. If, as an individual with a disability, you need reasonable accommodation during the recruitment process, please contact [e-mail]. Kohler Co. is an equal opportunity/affirmative action employer.