Lead Product Manager — Omni-Channel Growth & Engagement

Scalepex; A distancia; MXN 400,000 - 600,000; Jornada completa

Descripción de la vacante

A leading nearshore consulting firm in Mexico is seeking a Lead Product Manager to drive omni-channel communication strategies for enterprise clients. This role involves product ownership and hands-on execution, optimizing engagement across multiple platforms. Candidates should have 5–7 years of experience in lifecycle marketing, and familiarity with platforms like Braze is essential. Competitive compensation and opportunities for leadership autonomy are offered in a fast-paced collaborative environment.

Servicios

Competitive compensation

Leadership autonomy

Collaborative culture

Exposure to multiple industries

Formación

• 5–7+ years in lifecycle marketing, CRM product ownership, or related fields.
• Deep experience with lifecycle marketing platforms.
• Experience in healthcare or wellbeing is a plus.

Responsabilidades

• Own the end-to-end omni-channel communication strategy.
• Define roadmaps for onboarding and engagement journeys.
• Establish KPIs and measure the impact of communications.

Conocimientos

Lifecycle marketing

CRM product ownership

Omni-channel communications

Analytical mindset

Leadership

Herramientas

Braze

Iterable

SFMC

Descripción del empleo

A leading nearshore consulting firm in Mexico is seeking a Lead Product Manager to drive omni-channel communication strategies for enterprise clients. This role involves product ownership and hands-on execution, optimizing engagement across multiple platforms. Candidates should have 5–7 years of experience in lifecycle marketing, and familiarity with platforms like Braze is essential. Competitive compensation and opportunities for leadership autonomy are offered in a fast-paced collaborative environment.