LatAm Marketing Lead (Mexico) - Remote

BSI Group; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A global business improvement organization is seeking a LATAM Marketing Manager to lead the marketing strategy across Latin America, focusing on Mexico. The ideal candidate has extensive B2B marketing experience and proven success in demand generation within complex environments. This role coordinates localized campaigns and oversees a marketing team, driving engagement and optimizing performance while managing budgets. A strong command of English, Spanish, and Portuguese is essential for effective communication across the region.

Servicios

Competitive salary

20 days annual leave

Medical insurance

Flexible benefits

Formación

• 6 years of progressive B2B marketing experience, including 3 years leading people.
• Proven demand generation experience with campaigns that drive MQLs and conversion.
• Deep understanding of Mexico and broader LATAM buyer behavior.

Responsabilidades

• Lead and deliver the marketing plan for Latin America with emphasis on Mexico.
• Adapt global campaigns to local language, culture, regulation, and behavior.
• Manage local partners for design, translation, and event logistics.

Conocimientos

Business Development

Customer Service

Market Research

Customer Relationship

Educación

Bachelor's degree in Marketing, Communications, Business or related field

Herramientas

Salesforce

Pardot

Descripción del empleo

A global business improvement organization is seeking a LATAM Marketing Manager to lead the marketing strategy across Latin America, focusing on Mexico. The ideal candidate has extensive B2B marketing experience and proven success in demand generation within complex environments. This role coordinates localized campaigns and oversees a marketing team, driving engagement and optimizing performance while managing budgets. A strong command of English, Spanish, and Portuguese is essential for effective communication across the region.