Hybrid Social Strategy Lead: AI-Driven Brand Growth

monks; Ciudad de México; Híbrido; MXN 350.000 - 550.000; Jornada completa

Descripción de la vacante

Monks is seeking a dynamic Social Media Strategist to align social and brand strategy across digital touchpoints. You will translate creative concepts into compelling content, ensuring a cohesive social point of view and strong brand resonance across platforms.

The role focuses on strategy development, KPI tracking, cross-functional collaboration, and leveraging analytics to optimize social media performance for growth and engagement.

Formación

• Strong analytical skills to interpret data and derive actionable insights.
• Excellent communication and collaborative abilities to work effectively across multidisciplinary teams.
• Prior experience in managing social media strategies and campaigns.
• Ability to adapt quickly to evolving trends and technologies in the social media landscape.

Responsabilidades

• Strategy Development: Craft and implement social strategies aligned with the creative direction, selecting key messages, and constructing campaign mechanics for optimal brand visibility and impact.
• Campaign Oversight: Define, track, and evaluate KPIs at each stage of campaigns to ensure objectives are met and provide recommendations for improvements.
• Team Support: Provide support to Content and Community Management teams, ensuring alignment with strategic objectives.
• Analytical Insights: Analyze data from analytic tools to optimize social media accounts continuously.
• Collaborative Work: Collaborate with cross-functional teams to execute comprehensive strategies and achieve goals.

Conocimientos

Strong analytical skills

Excellent communication and collaborat

Prior experience in managing social

Ability to adapt quickly to trends

Educación

Background in Marketing, Communications or related fields

Herramientas

Google Suite

Miró

Slido

Jira

Descripción del empleo

Monks is seeking a dynamic Social Media Strategist to align social and brand strategy across digital touchpoints. You will translate creative concepts into compelling content, ensuring a cohesive social point of view and strong brand resonance across platforms.

The role focuses on strategy development, KPI tracking, cross-functional collaboration, and leveraging analytics to optimize social media performance for growth and engagement.