Hybrid Fp&A Senior Analyst: Strategic Planning

Marsh; Veracruz; Teletrabalho; MXN 420 000 - 720 000; Tempo integral

Resumo da oferta

Marsh is seeking a Data Analyst specialized in Consumer Insights for a fully remote role. You will collect, clean, and analyze large datasets on consumer behavior, developing insights to inform marketing, product, and sales strategies across the FMCG sector.

Ideal candidates have strong statistical skills, proficiency in SQL, Python and R, plus experience with Tableau or Power BI. Remote collaboration and clear communication are essential to success in this global role.

Qualificações

• Bachelor's degree in a quantitative field.
• 4+ years of Data Analyst experience, preferably in FMCG.
• Proficiency with SQL for data extraction and manipulation.
• Strong knowledge of data analysis and statistical software (R, Python).
• Experience with data visualization tools (Tableau, Power BI).
• Excellent analytical and communication skills; remote work capable.
• Understanding FMCG market dynamics is a strong asset.

Responsabilidades

• Collect, clean, and process datasets on consumer behavior, sales, and market performance for FMCG products.
• Perform statistical analysis to identify trends and correlations.
• Develop dashboards and reports to visualize insights and track metrics.
• Translate data findings into actionable recommendations for marketing, product development, and sales.
• Conduct A/B testing and experimental analyses to measure impact of initiatives.
• Use SQL and other query languages to extract data from multiple sources.
• Collaborate with cross-functional teams in a remote setting, presenting findings clearly.
• Ensure data integrity throughout the analysis process.
• Contribute to predictive models for consumer behavior and market forecasting.

Conhecimentos

SQL

Data analysis

Python (Pandas/Numpy)

R

Tableau/Power BI

Communication

Independent work

FMCG knowledge

Formação académica

Bachelors in Statistics/Math/Economics/Data Science/CS

Ferramentas

SQL

Tableau

Power BI

Python

R

Descrição da oferta de emprego

Data Analyst - Consumer Insights (Remote)

Our client, a leading innovator in the consumer packaged goods (FMCG) industry, is seeking a talented Data Analyst specializing in Consumer Insights to join their fully remote team. This role is integral to understanding our customer base and driving data-informed strategies across the organization. You will be responsible for collecting, cleaning, analyzing, and interpreting large datasets related to consumer behavior, purchase patterns, and market trends to uncover actionable insights. The ideal candidate possesses strong analytical and statistical skills, proficiency in data manipulation tools, and a passion for translating complex data into clear, concise recommendations for the FMCG market. This is an exceptional opportunity to contribute to strategic decision-making from anywhere, shaping how our client connects with and serves its consumers.

About the Role

Our client, a leading innovator in the consumer packaged goods (FMCG) industry, is seeking a talented Data Analyst specializing in Consumer Insights to join their fully remote team. This role is integral to understanding our customer base and driving data-informed strategies across the organization. You will be responsible for collecting, cleaning, analyzing, and interpreting large datasets related to consumer behavior, purchase patterns, and market trends to uncover actionable insights. The ideal candidate possesses strong analytical and statistical skills, proficiency in data manipulation tools, and a passion for translating complex data into clear, concise recommendations for the FMCG market. This is an exceptional opportunity to contribute to strategic decision-making from anywhere, shaping how our client connects with and serves its consumers.

Key Responsibilities

• Collect, clean, and process diverse datasets related to consumer behavior, sales, and market performance for our FMCG products.
• Perform in-depth statistical analysis to identify trends, patterns, and correlations in consumer data.
• Develop and maintain dashboards and reports to visualize key consumer insights and track performance metrics.
• Translate complex data findings into clear, actionable recommendations for marketing, product development, and sales teams.
• Conduct A/B testing and other experimental analyses to measure the impact of marketing initiatives.
• Utilize SQL and other data querying languages to extract and manipulate data from various sources.
• Stay abreast of the latest data analysis techniques, tools, and technologies relevant to consumer insights.
• Collaborate effectively with cross-functional teams in a remote setting, presenting findings and insights clearly.
• Ensure data integrity and accuracy throughout the analysis process.
• Contribute to the development of predictive models for consumer behavior and market forecasting.

Requirements

• Bachelor's degree in Statistics, Mathematics, Economics, Computer Science, Data Science, or a related quantitative field.
• Minimum of 4 years of experience as a Data Analyst, preferably with a focus on consumer insights or the FMCG industry.
• Proficiency in SQL for data extraction and manipulation is essential.
• Strong experience with data analysis and statistical software (e.g., R, Python with libraries like Pandas, NumPy, SciPy).
• Experience with data visualization tools (e.g., Tableau, Power BI) is highly desirable.
• Excellent analytical, problem-solving, and critical thinking skills.
• Strong communication and presentation skills, capable of explaining technical concepts to non-technical audiences.
• Demonstrated ability to work independently and manage projects effectively in a remote environment.
• Understanding of FMCG market dynamics and consumer behavior is a strong asset