Head Of Marketing & Growth

Podimo; Xico; Presencial; MXN 1,077,000 - 1,438,000; Jornada completa

Descripción de la vacante

A leading audio content platform is seeking a Head of Marketing in Veracruz, Mexico. This role involves formulating innovative growth strategies and managing a marketing team to engage audiences. The ideal candidate has a degree in Business or Marketing, 7-10 years of experience in marketing roles, and is fluent in English. The position includes remote work options and various benefits like parental leave and personal development opportunities.

Servicios

Fully paid parental leave

Part of ESOP program

Free online therapy

Lunch with colleagues

Flexible hours

Learning opportunities

Formación

• Proven experience as a Marketing Manager, Marketing Director, or Senior Account Manager.
• Experience in media/advertising agencies is a plus.
• Fluency in English (verbal and written).

Responsabilidades

• Formulate innovative growth strategies and marketing plans.
• Monitor, review, and report on all marketing activities.
• Manage and develop the Marketing team.

Conocimientos

Data-driven marketing approach

Go-to-market strategy development

Team leadership

Campaign management

Budget management

Educación

Degree in Business, Marketing, or related field

Descripción del empleo

We are one of the fastest‑growing podcast and audiobook platforms in Europe and beyond, and we are now looking for a Head of Marketing to help our growing team in Mexico establish Podimo as an exceptional audio brand across Latin America.

Come and join us on our journey to enrich lives through listening.

Since the first day we launched our service in Latin America last year, we have been blown away by the caliber of creators and user engagement across the continent.

But we are just scratching the surface.

Reporting directly to our Country Manager in Mexico, you'll be joining an awesome team of passionate content and marketing people who come to work every day with the mission to develop and activate our great content catalog (100+ exclusive shows) in the best way possible.

You'll be the leading figure in growing and engaging loyal audiences for our shows by leading the development of amazing go‑to‑market strategies.

Your main mission

To activate the right content at the right time.

Responsibilities

• Formulate innovative growth strategies and marketing plans.
• Monitor, review, and report on all marketing activities.
• Forecast budget spending and assess ROI and KPIs on marketing campaigns.
• Manage and develop the Marketing team; lead, develop and people‑manage the team achieving high engagement and effectiveness scores.
• Work side by side with our Head of Content to identify opportunities for new growth‑driving shows and talents.
• Analyze brand positioning and consumer insights and monitor market trends.
• Shape and communicate our vision and mission in alignment with the overall global brand guidelines.

We'll work closely with our Global Growth team to develop extraordinary go‑to‑market strategies in line with our global focus.

As we are launching the platform in March, your first few months in the role will be focused on understanding and following up on the performance of the launch.

This is you

We are looking for a passionate and proactive marketer with a highly data‑driven approach to your work.

You have experience with the full funnel marketing toolbox, including developing clear objectives, go‑to‑market plans, managing budgets, stakeholders, and ensuring execution according to agreed milestones and deadlines.

Experience we're looking for

• A degree in Business, Marketing, or a related field and 7‑10 years of proven experience as a Marketing Manager, Marketing Director, or Senior Account Manager, leading teams toward a clear business growth goal.
• Experience in media / advertising agencies is a plus!
• A highly data‑driven and numerical approach to setting targets and measuring ROI on your campaigns.
• Experience in working with external agencies, creating campaign briefs, and following up on creative projects.
• Experience in identifying target audiences and devising effective campaigns.
• Excellent understanding of the full marketing / media mix and up‑to‑date with the latest trends and marketing best practices.
• Fluency in English (verbal and written) as you will be communicating with colleagues across our markets.

This is the process

• Video call screening
• Competency‑based interview
• Case interview with relevant stakeholders
• Leadership interview
• Offer

During the process, you will receive a case to complete and present to our hiring team.

Please check our website and international media in order to get a good overview of Podimo.

Benefits

• Up to six months of fully paid parental leave for all new parents - no matter how you identify or where in the world you live.
• Part of our ESOP (warrants) program.
• Free online therapy sessions.
• Delicious lunch with great colleagues.
• Learning and personal development opportunities to help you thrive and enrich your skills in a fast‑paced creator economy.
• Opportunity to work flexible hours and remotely.
• The chance to make an impact at an international company and see your work pay off immediately.

About us

Founded in Copenhagen in Podimo is a platform for podcast and audiobook lovers as well as audio content creators.

Our app puts a world of podcasts and audiobooks at your fingertips.

Our revenue‑sharing model rewards creators for making content that people want to hear - whether they have an established following or a niche audience.

We're a courageous and curious bunch.

We recognize the value every individual brings, and respect our coworkers' ideas, opinions, and time.

We approach our work with integrity and humility and believe that we are better together.

We have zero time for brilliant jerks.

We're fiercely passionate about discovering, creating, and obsessing over great stories.

We support our creators dee