Estratega de PR y Contenidos para Impulsar Marcas

Placements24; Tuxtla Gutiérrez; On-site; MXN 300,000 - 520,000; Full time

Benefits offered by this job

Health insurance

Professional development

Paid time off

Parking facilities

Job summary

WhatJobs Direct in Tuxtla Gutiérrez, Chiapas seeks a bilingual Public Relations and Content Marketing Specialist to develop integrated PR and content strategies. You will craft engaging materials for blogs, press releases, and social channels, manage media relationships, and drive brand awareness in a dynamic, office-based setting.

The role requires 3–5 years in PR/content marketing, strong Spanish writing skills, SEO and CMS familiarity, and the ability to manage multiple projects with tight

Qualifications

• Bachelor's degree in Communications, Marketing, Journalism, Public Relations, or a related field.
• 3-5 years of experience in public relations and/or content marketing.
• Proven ability to create high-quality, engaging content across formats.
• Strong media relations skills and experience in pitching stories.
• Excellent written and verbal communication in Spanish.
• Proficiency in SEO best practices and content optimization.
• Experience managing social media platforms and understanding of digital marketing.
• Familiarity with CMS and analytics tools (e.g., Google Analytics).
• Creative mindset with strong storytelling abilities.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Develop and execute integrated PR and content marketing strategies.
• Create compelling content for blogs, articles, social media, website copy, and press releases.
• Manage media relations, pitch stories, and build journalist relationships.
• Oversee social media presence and community management.
• Optimize content for SEO to improve organic visibility.
• Monitor media coverage and industry trends for PR opportunities.
• Collaborate with design and marketing to ensure brand consistency.
• Organize and support PR events and content campaigns.
• Analyze performance and provide reports and insights.
• Stay current with PR, content marketing, and digital media best practices.

Job description

WhatJobs Direct in Tuxtla Gutiérrez, Chiapas seeks a bilingual Public Relations and Content Marketing Specialist to develop integrated PR and content strategies. You will craft engaging materials for blogs, press releases, and social channels, manage media relationships, and drive brand awareness in a dynamic, office-based setting.

The role requires 3–5 years in PR/content marketing, strong Spanish writing skills, SEO and CMS familiarity, and the ability to manage multiple projects with tight