E-Commerce Director - Digital Marketing Specialist

Bebeetiktok; A distancia; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

A fast-growing DTC makeup brand is seeking a Senior TikTok Shop Manager to lead the strategy and execution of TikTok Shop operations. Responsibilities include developing marketing strategies, leading a team of creators, and analyzing performance metrics. The ideal candidate should have experience in e-commerce and social media marketing. This fully remote role offers competitive compensation, flexible hours, and a high-ownership environment to make significant impacts.

Servicios

Above-market compensation

Flexible working hours

Direct access to founder-level strategy

Formación

• Proven experience in managing e-commerce platforms and digital marketing campaigns.
• Strong understanding of social media marketing, including content creation and paid advertising.
• Fluency in English is required.

Responsabilidades

• Develop and execute comprehensive marketing strategies to drive sales.
• Lead a team of creators and influencers for brand promotion.
• Collaborate with teams for product launches and inventory management.
• Optimize product offerings based on market demand.
• Monitor performance metrics to inform decisions.

Conocimientos

Managing e-commerce platforms

Social media marketing

Leadership

Project management

Data analysis

Communication skills

Descripción del empleo

Senior TikTok Shop Manager

As a Senior TikTok Shop Manager, you will oversee the strategy and execution of our TikTok Shop operations.

Responsibilities

• Develop and execute comprehensive marketing strategies to drive sales and revenue growth on TikTok.
• Lead a team of creators and influencers to promote our products and build brand awareness.
• Collaborate with cross‑functional teams to ensure seamless product launches and inventory management.
• Optimize product offerings and pricing to meet market demand and customer needs.
• Monitor and analyze performance metrics to inform data‑driven decisions.
• Stay up‑to‑date on industry trends, competitor analysis, and platform updates to ensure we remain competitive.

Requirements

• Proven experience in managing e‑commerce platforms and digital marketing campaigns.
• Strong understanding of social media marketing, including content creation, paid advertising, and influencer partnerships.
• Excellent leadership and project management skills, with ability to motivate and manage remote teams.
• Ability to analyze complex data sets and develop actionable insights to inform business decisions.
• Strong communication and interpersonal skills, with ability to work effectively with cross‑functional teams and stakeholders.
• Fluency in English.

Benefits

• Above‑market compensation for top performers.
• Fully remote role with flexible working hours.
• Opportunity to work with a fast‑growing DTC makeup brand.
• Direct access to founder‑level strategy and decision‑making.
• Chance to build and lead a channel from the ground up.

What We Offer

• A high‑ownership environment where your contributions directly impact business outcomes.
• A dynamic and creative workspace that encourages innovation and experimentation.
• The opportunity to join a rapidly growing company with a strong vision for the future.