Digital Media Planner

Algoritmo Design Sapi De Cv; Saltillo; Híbrido; MXN 200,000 - 400,000; Jornada completa

Descripción de la vacante

Una empresa líder en consultoría de marcas digitales en Saltillo busca un Digital Media Planner para desarrollar e implementar campañas de medios digitales. El candidato ideal debe tener una licenciatura en comunicación, marketing o publicidad y al menos 2 años de experiencia en marketing digital. Se ofrece un salario competitivo, un ambiente de trabajo flexible, y potencial de crecimiento profesional.

Servicios

Trabajo colaborativo en un equipo creativo

Salarios y beneficios competitivos

Posibilidad de crecimiento en la empresa

Ambiente de trabajo flexible

Formación

• Mínimo 2 años de experiencia en marketing digital.
• Experiencia con tecnología de gestión de campañas y publicidad.
• Conocimientos profundos en publicidad de búsqueda, publicidad display, SEO.

Responsabilidades

• Desarrollar estrategias digitales integradas.
• Preparar y presentar propuestas.
• Coordinar la implementación de campañas digitales.
• Crear y gestionar presupuestos de campañas.

Conocimientos

Comunicación efectiva

Pensamiento analítico

Gestión del tiempo

Educación

Licenciatura en comunicación, marketing o publicidad

Herramientas

Google Analytics

Meta Business Manager

Google Ads

Facebook Ads

Descripción del empleo

ALG DIGITAL ® is a global brand consultancy focused on designing and building digital brands, products and experiences. We thrive at the intersection of design, data, and technology. Together, we're focused on transforming brands and culture #WeMakeBrandsWork

Digital Media Planner

We are looking for a dynamic digital media planner to develop and implement digital media campaigns. You will work closely with other internal departments, including creative direction, account management, and creative, to deliver integrated brand experiences. To be successful as a digital media planner, you should have a deep knowledge of digital media marketing and be able to translate a client’s business drivers into a digital strategy. You should also monitor trends in the digital media landscape and identify new digital opportunities for our clients.

Responsibilities

• Develop integrated digital media strategies.
• Prepare and deliver presentations.
• Coordinate the implementation of digital media plans.
• Create and manage digital campaign budgets.
• Negotiate and purchase digital advertising space.
• Collaborate with internal departments to deliver fully integrated campaigns.
• Track digital campaign performance.
• Analyze campaign metrics, prepare performance reports, and provide recommendations.
• Monitor market trends and identify new digital opportunities.

Requirements

• Bachelor’s degree in communication, marketing, or advertising.
• At least 2 years of digital marketing experience.
• Experience with campaign management and ad serving technology, including Google Analytics, Meta Business Manager, Google Ads (Búsqueda, Display, Youtube), Facebook Ads.
• Deep knowledge of paid search, display advertising, SEO, and social media advertising.
• Strong communication and presentation skills.
• Analytical thinking and problem‑solving abilities.
• Organizational and time management skills.

Nice to Have

• Knowledge in Semrush, Hubspot Marketing Hub.
• Mailchimp.
• Managing digital media models such as (CPC, CPL, CPA, etc).
• Social media (Facebook, Twitter, Instagram, Youtube, TikTok).

Benefits

• Work collaboratively with a cutting edge, highly creative team.
• Competitive salaries & benefits.
• Potential for growth within the company.
• Flexible work environment (part‑time work from home).

Tipo de puesto : Tiempo completo

Salario : $18, - $20, al mes

Horario : Diurno