Digital Business Senior Manager

PUIG Deutschland GmbH; Ciudad de México; Presencial; MXN 1,203,000 - 1,548,000; Jornada completa

Descripción de la vacante

A global cosmetics company is looking for a Digital Strategy Lead in Mexico City. The role involves defining digital strategies for e-commerce and managing campaigns in collaboration with marketing teams. The ideal candidate should have over 8 years of experience in creating e-commerce strategies and team management, along with a relevant bachelor’s degree. Skills in conversational English are required, and the position offers dynamic opportunities in the beauty industry.

Formación

• 8+ years of experience creating e-commerce strategies and managing teams.
• Bachelor's in Marketing, Commercial Engineer, Industrial Engineer or similar.
• Conversational English skills.

Responsabilidades

• Define digital strategy for the beauty industry.
• Design and maintain digital presence according to guidelines.
• Implement digital campaigns and manage HQ materials.
• Lead interaction with external agency for media campaigns.
• Ensure alignment of digital strategy across teams.
• Share best practices for digital engagement.

Conocimientos

e-commerce strategy creation

Team management

Digital marketing

Educación

Bachelor in Marketing or related field

Descripción del empleo

The Opportunity

Define digital strategy (Marketplaces, e-tailing & DTC), according to the Global strategies and local market necessities; working in collaboration with Marketing and Commercial teams to boost our participation in the digital environment of beauty industry.

What you´ll get to do

• Design, build, and maintain our digital presence through different channesl, in accordance with the Global guidelines and Global and Local Objectives.
• Implement digital campaigns, managing all HQ materials and approvals: marketplaces, e-tailing and DTC.
• Lead and act as a key contact with an external agency, providing feedback and challenging the media agency's proposals.
• Provide feedback and challenge to HQ and LATAM on global digital guidelines and strategies when applied to the local market, taking input from the local Marketing & Commercial strategy.
• Responsible for sharing the complete digital strategy to ensure everyone is aligned.
• Generate and share best practices in the digital environment for beauty brands.
• Develop digital capabilities across the organization, ensuring the local market is aware of digital trends.

We´d love to meet you if you have

• +8 years of experience creating e-commerce strategy and managing teams.

Bachelor in Marketing, Commercial Engineer, Industrial Engineer or similar.

English: Conversational skills.

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