Data-Driven Healthcare Campaign Coordinator

Novo Nordisk A/S; Ciudad de México; Hybrid; MXN 320,000 - 460,000; Full time

Job summary

Novo Nordisk A/S in Mexico City is seeking a Consumer Acquisition Coordinator to drive campaigns at the intersection of data, marketing, and purpose, coordinating consumer acquisition and retention efforts in cardiometabolic therapy areas.

You will analyze performance, support segmentation and testing, manage vendors and budgets, and collaborate across teams to deliver measurable growth while keeping patients at the center of our mission.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 2+ years in consumer marketing, digital campaign coordination, or acquisition marketing; healthcare/pharma is a plus.
• Strong analytics to interpret performance data and translate insights into actions.
• Excellent organization to manage multiple projects with attention to detail.
• Clear communication and collaboration across functions and external partners.
• Fluent in English and Spanish.

Responsibilities

• Coordinating the end-to-end execution of targeted consumer acquisition and retention campaigns, ensuring milestones and deliverables are met on time
• Monitoring campaign performance indicators and analyzing consumer and market data to identify trends, insights, and opportunities for optimization
• Supporting audience segmentation strategies and A/B testing to refine targeting and improve engagement outcomes
• Managing vendor coordination, budget tracking, and documentation to keep programs running efficiently and transparently
• Facilitating cross-functional collaboration with internal teams and external partners to ensure campaign materials and required review processes are aligned
• Compiling and delivering performance reports that enable data-informed decision-making and continuous improvement across acquisition programs

Skills

Analytical skills

Project management

Communication & collaboration

Bilingual English/Spanish

Education

Bachelor's degree in Marketing, Business Administration, Communications, or a related field

Job description

Novo Nordisk A/S in Mexico City is seeking a Consumer Acquisition Coordinator to drive campaigns at the intersection of data, marketing, and purpose, coordinating consumer acquisition and retention efforts in cardiometabolic therapy areas.

You will analyze performance, support segmentation and testing, manage vendors and budgets, and collaborate across teams to deliver measurable growth while keeping patients at the center of our mission.