B2B Digital Marketing Growth Lead

MSCI Inc; Monterrey; Presencial; MXN 550,000 - 700,000; Jornada completa

Descripción de la vacante

A global leader in financial analytics is seeking a Marketing Digital Strategist in Monterrey. This role involves owning the digital marketing strategy and utilizing data insights to drive customer engagement. Candidates should have 5+ years of experience in B2B SaaS digital marketing, and strong project management skills are essential. The position offers opportunities for innovation and collaboration in a dynamic work environment, with flexible arrangements and a comprehensive benefits package.

Servicios

Transparent compensation schemes

Flexible working arrangements

Advanced technology and collaborative workspaces

Formación

• 5+ years of experience in B2B SaaS digital marketing or ad ops role.
• Expert level in-platform marketing skills in LinkedIn, Google Ads or DemandBase.
• Ability to create effective programs to grow sales, traffic, and engagement.

Responsabilidades

• Own the digital marketing strategy and planning for core lines of business.
• Design, execute, and optimize ABM lifecycle marketing initiatives.
• Analyze performance insights to identify opportunities for optimization.

Conocimientos

B2B SaaS digital marketing

Financial services marketing

In-platform marketing skills (LinkedIn, Google Ads)

Data analytics

Project management

Descripción del empleo

A global leader in financial analytics is seeking a Marketing Digital Strategist in Monterrey. This role involves owning the digital marketing strategy and utilizing data insights to drive customer engagement. Candidates should have 5+ years of experience in B2B SaaS digital marketing, and strong project management skills are essential. The position offers opportunities for innovation and collaboration in a dynamic work environment, with flexible arrangements and a comprehensive benefits package.