Associate Marketing Manager LATAM

MillerCoors Brewing Company; Monterrey; Presencial; MXN 327,000 - 430,000; Jornada completa

Descripción de la vacante

A leading international beverage company is seeking an Associate Marketing Manager in Monterrey, Mexico. This role involves executing marketing strategies for Heineken, managing budgets, and collaborating with multiple stakeholders. Candidates should be bilingual, possess a Bachelor’s degree, and have over 3 years of marketing experience, preferably with CPG brands. The position promises career growth opportunities and a dynamic work environment.

Servicios

Community engagement and volunteer opportunities

Career growth opportunities

Total rewards program with competitive salary and benefits

Brand clothing and swag

Fast-paced, diverse work environment

Formación

• 3+ years of prior marketing experience with high-profile CPG brands, preferably in beverage/alcohol.
• Strong knowledge in executing brand strategies, marketing principles and techniques.
• Ability to complete complex projects quickly and understand business priorities.

Responsabilidades

• Oversee day-to-day operations of the Heineken brand in Mexico.
• Sell marketing brand programming to external stakeholders like brewers and retailers.
• Manage brand budgets and produce clear summaries of current situations.
• Collaborate with regional marketing managers and global brand teams.

Conocimientos

Bilingual in English and Spanish

Brand portfolio management

Digital/social knowledge

Relationship building

Educación

Bachelor’s degree

Descripción del empleo

Requisition ID: 37016

Company: MolsonCoors_International

Location: Monterrey, NLE, MX

Associate Marketing Manager

We are looking for an Associate Marketing Manager to join our Mexico team in Monterrey. The role will execute and implement the brand plan for Heineken, including advertising, digital communication, retail programming, and event programming. It will also recommend, develop, and execute marketing strategies that build on consumer and customer insights for a specific brand.

Responsibilities

• Day‑to‑day operations of the Heineken brand business, including project management, agency management, budget management, and managing all local stakeholders within Mexico.
• Sell marketing brand programming to external stakeholders including brewing partners, distributors, and key retailers.
• Execute the brand plan, align to the brand strategy, and use a high standard of project management.
• Manage the brand budgets effectively and accurately, producing clear summaries of the current situation.
• Contribute to the development and localization of the local market programming, collaborating with the regional marketing manager, sales, and customer teams, and the global brand team.
• Execute the digital strategy, own digital execution, media planning, and content development.

Qualifications

• Fully bilingual in English and Spanish.
• Bachelor’s degree.
• 3+ years of prior marketing experience with high‑profile CPG brands; beverage/alcohol/Premium brand experience preferred.
• Strong knowledge and experience in brand portfolio management, executing brand strategies, marketing principles and techniques, marketing mix management, and creative promotion processes.
• Strong digital/social knowledge and understanding of the social landscape preferred.
• Ability to form strong relationships throughout Molson Coors and with key partners.
• Ability to complete complex projects quickly and aptly, understanding business priorities.
• Build relationships and collaborate to achieve desired outcomes.
• Take accountability for results, acting with integrity and honoring commitments.
• Thirst for learning and willingness to help others grow.
• Exhibit core values.

Benefits and Work Perks

• Focus on people and planet with stretch goals around key priorities.
• Community engagement, charitable donations, and volunteer opportunities through Business Resource Groups.
• Career growth with First Choice Learning opportunities.
• Total Rewards program: competitive base salary, incentive plans, parental leave, health, dental, vision, 401(k) with match, generous paid time off, wellness program, Employee Assistance Program.
• Brand clothing, swag, and free beverages.
• Fast‑paced, innovative environment with diverse colleagues and partners.

Pay and Benefits

Salary range: 327,280 - 429,555 (posting range) plus 10% target short‑term incentive.

We pay based on a number of non‑discriminatory factors including location, experience, skill set, and internal equity.

Molson Coors is an equal opportunity employer. We invite applications from candidates of all backgrounds, race, color, religion, sex, national origin, age, disability, veteran status, or any other characteristic. If you have a disability and believe you need a reasonable accommodation during the application or recruitment processes, please e‑mail [e-mail].