Field Sales Executive, Accounting and Business Systems

ATMETA TECHNOLOGIES CO.; Kuwait City; On-site; KWD 600 - 1,400; Full time

Benefits offered by this job

Fuel allowance

Uncapped commissions

Recurring commissions

Training program

Clear reporting line

Job summary

ATMETA Technologies is seeking a Field Sales Executive in Kuwait to drive new subscription revenue through direct business development in the Kuwaiti market. This is a field-based role requiring frequent visits to business premises and in-person meetings with owners to convert them into signed subscriptions.

You will manage your own prospect pipeline, coordinate with the technical team for go-live, and report weekly on market feedback and objections, targeting growth milestones.

Qualifications

• Minimum two years of B2B sales experience with results.
• Experience in accounting services or software; access to owners and accounting firms in Kuwait.
• Fluency in Kuwaiti Arabic; working proficiency in English.
• Valid Kuwaiti driving licence and own vehicle.
• Authorized to work in Kuwait.
• Proven discipline in CRM usage and pipeline reporting.
• Ability to present technical functionality in simple terms to owners.

Responsibilities

• Conduct a minimum of ten field visits per working day.
• Identify and qualify prospective clients; record visits in CRM daily.
• Assess client requirements and recommend subscription packages.
• Secure a follow‑up appointment after each qualified visit.
• Prepare commercial proposals; manage follow‑up and close agreements.
• Develop referrals with accounting/audit firms in Kuwait.
• Coordinate with technical team through go‑live and activation.
• Report weekly on market feedback and objections.

Skills

Arabic fluency

English proficiency

CRM discipline

Sales experience

Pipeline reporting

Job description

ABOUT THE COMPANY

ATMETA Technologies is a Kuwaiti software company providing business management systems to small and medium enterprises across the country. Our platform covers financial reporting and book closing, point of sale and online ordering for food and retail outlets, salon management, and an owner dashboard that consolidates invoices, profitability and supplier pricing in one place. Our systems are in daily use by paying clients in the restaurant, cafe, bakery, retail, salon and contracting sectors.

Services are delivered on a monthly subscription basis.

ROLE SUMMARY

Reporting to the Managing Director, the Field Sales Executive is responsible for generating new subscription revenue through direct business development in the Kuwaiti market. This is a field-based position. The successful candidate will spend the working day visiting business premises that are not existing clients, meeting owners in person, and converting those meetings into signed subscription agreements.

The role carries individual responsibility for building and maintaining a prospect pipeline. Leads are not provided.

MARKET CONTEXT

Effective 1 January 2027, the electronic filing of financial statements through the Ministry of Commerce and Industry "Qayd" portal in XBRL format becomes mandatory for all legal entities in Kuwait. This regulatory requirement has created measurable demand among business owners for compliant accounting systems, and forms a significant part of the current sales opportunity.

KEY RESPONSIBILITIES

Conduct a minimum of ten field visits per working day, organised by geographic area.

Identify and qualify prospective clients, recording each visit in the company CRM on the same day, including owner contact details, sector, branch count and existing systems in use.

Assess client requirements and recommend the appropriate subscription package.

Secure a follow-up appointment at the conclusion of each qualified visit.

Prepare commercial proposals, manage the follow-up cycle and close agreements.

Develop and maintain referral relationships with accounting and audit firms operating in Kuwait.

Coordinate with the technical team through to system go-live and confirm client activation.

Report weekly on market feedback, sector response and recurring objections.

PERFORMANCE INDICATORS

Field visits per working days: 5

Follow-up appointments secured per month: 25

Commercial proposals issued per month: 20

New subscriptions per month, from month three onward: 8 to 12

Client retention at three months: 90 percent

Months one and two are treated as an onboarding period with a target of 10 to 15 subscriptions per month.

QUALIFICATIONS AND EXPERIENCE

Minimum two years of business to business sales experience, with documented results.

Demonstrable experience in accounting services, accounting software or business management systems, together with established access to company owners and accounting firms in Kuwait.

Fluency in Kuwaiti Arabic is essential, as all client interaction is conducted in Arabic with Kuwaiti business owners. Working proficiency in English is required.

Valid Kuwaiti driving licence and own vehicle.

Current authorisation to work in Kuwait.

Proven discipline in CRM usage and pipeline reporting.

The ability to present technical functionality in straightforward commercial terms to owners without an accounting background.

REMUNERATION AND BENEFITS

Fixed basic salary with fuel allowance.

Uncapped commission on every signed contract.

Recurring commission on the monthly subscription for the duration of the client relationship.

Structured product training prior to first field deployment, with accompanied field visits during the onboarding period.

Established reference clients available to support the sales process.

Direct reporting line to the Direct Manager