Visual Merchandiser (Full Time) - Fidenza Village

adidas; Italia; Sur place; EUR 35 000 - 50 000; Plein temps

Résumé du poste

Adidas is seeking a Visual Merchandiser to elevate the in-store experience by delivering premium VM standards and compelling product storytelling across all touchpoints. You will bridge store teams, VM Back Office, and Retail Marketing to ensure flawless execution of seasonal campaigns and commercial priorities.

Reporting to the Retail Merchandising team, you will train store staff on VM principles and monitor performance to optimize layouts and consumer journeys.

Qualifications

• Experience in visual merchandising within retail environments.
• Ability to translate brand direction into store displays and campaigns.
• Strong collaboration with store teams, VM Back Office and Retail Marketing.

Responsabilités

• Execute and maintain VM standards across store displays.
• Support campaign launches, relayouts, and seasonal directives.
• Collaborate with store teams on product availability and visibility.

Connaissances

Visual Merchandising

Store Execution

Campaign Coordination

Product Storytelling

Team Training

Description du poste

Your Role

As a Visual Merchandiser you will contribute to meeting and exceeding store business targets by ensuring best-in-class execution of Global and European Visual Merchandising standards, while driving a premium consumer experience and strong brand representation across all store touchpoints.

You will act as a key connector between store teams, VM Back Office and Retail Marketing, ensuring flawless execution of seasonal campaigns, commercial priorities and product storytelling.

Through strong business understanding, operational excellence and consumer mindset, you will support the continuous elevation of the store experience.

Key Responsibilities

Merchandising Display & Store Execution

• Ensure store execution is aligned with Global/EU VM guidelines, seasonal directives and Brand Retail Standards.
• Own windows, mannequins, walls, fixtures and activation spaces ensuring premium brand presentation.
• Support campaign launches, store relayouts, refits and key commercial moments.

Product & Commercial Management

• Ensure product presentation reflects category priorities, consumer journey and commercial opportunities.
• Monitor business performance and provide VM recommendations to optimize store layout and product visibility.
• Partner with store teams on product availability, replenishment and daily execution.

Store Team Support

• Train and engage store teams on VM principles, campaign priorities and product storytelling.
• Act as VM ambassador, connecting brand direction with store execution.

Reporting & Communication

• Deliver VM reporting, photo compliance and campaign implementation updates.
• Ensure constant communication with Store Team, VM Back Office and Retail Marketing, sharing feedback and best practices.

Campaign & Operational Support

• Support Retail Marketing activities ensuring consistent execution across all consumer touchpoints.
• Coordinate ISC, campaign materials and operational requirements when needed

KPIs

• Commercial Performance
• NPS