Social Media Content Specialist (6-Month Contract)

The Tour Guy; Roma; In loco; EUR 28.000 - 36.000; Tempo pieno

Vantaggi offerti da questo lavoro

Meal vouchers (€7 per day)

Descrizione del lavoro

The Tour Guy is seeking a Social Media Content Specialist to own the full content cycle for our channels (Instagram, Facebook, TikTok). You’ll plan, produce, publish and analyze performance, working closely with our content and video teams.

You bring hands-on content creation skills, storytelling in captions, and comfort with data to optimize engagement. A proactive, organized mindset and experience in travel media are a plus.

Competenze

• 1-2 years of experience creating and managing social media content (travel industry a plus).
• Hands-on experience producing videos and carousels for Instagram/TikTok (filming/editing, even on smartphone).
• Strong copywriting skills with ability to adapt tone across formats.
• Comfort reading platform metrics to inform editorial decisions.

Mansioni

• Editorial Planning: Manage the editorial content calendar aligned with channel strategy.
• Performance Analysis: Monitor post performance data to identify patterns and iterate on formats.
• Scheduling & Publishing: Manage content scheduling and ensure timely publishing across Facebook, Instagram, TikTok.
• Content Production: Produce content (videos and carousels) from ideation through editing/layout.
• Copywriting: Write captions adapting tone to format and platform.
• Daily Stories: Produce daily Stories for active presence across channels.
• Collaboration with Video Team: Align video assets with editorial strategy.
• UGC Coordination: Integrate creator content into editorial plan.

Conoscenze

Content planning

Video/content production

Copywriting

Data analysis

Strumenti

Meta Business Suite

Later

Planoly

CapCut

Premiere Rush

Canva

Descrizione del lavoro

The Tour Guy is seeking a Social Media Content Specialist to own the full content cycle for our channels (Instagram, Facebook, TikTok). You’ll plan, produce, publish and analyze performance, working closely with our content and video teams.

You bring hands-on content creation skills, storytelling in captions, and comfort with data to optimize engagement. A proactive, organized mindset and experience in travel media are a plus.