Senior Marketing Manager

Italia Gas E Luce; Lucca; In loco; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A growing energy company in Tuscany is seeking a Senior Marketing Manager to enhance its online presence and drive sales. The ideal candidate has proven online marketing experience and strong expertise with digital marketing tools. You will develop strategies to boost market share and customer acquisition while collaborating closely with the sales and marketing teams. This position offers a full-time contract along with competitive salary and meal vouchers.

Servizi

Salary based on experience

Meal vouchers

Opportunity to make a visible impact

Competenze

• Proven experience in online marketing with real sales impact.
• Strong expertise with price comparison platforms.
• Hands-on experience with digital marketing tools.

Mansioni

• Grow and improve our online presence and reputation.
• Manage and optimize sales channels.
• Create strategies to increase sales and customer acquisition.

Conoscenze

Online marketing experience

Expertise in digital marketing techniques

Communication skills

Fluency in Italian and English

Strumenti

Google Analytics/GA4

Google Ads

Google Tag Manager

SEO tools

Power BI

Excel/Google Sheets

Descrizione del lavoro

About Us

We’re a fast-growing energy company with American ownership and a big ambition to make energy simpler, more reliable, and more customer-focused. Our headquarters are in Lido di Camaiore (Lucca) , where this role will be based on-site . In the last few years, we’ve grown quickly in both customers and team members — and now we’re looking for the right person to help us bring our online presence and sales to the next level.

Your Mission

Make sure people can find us, trust us, and choose us. As our Senior Marketing Manager, you’ll be the driving force behind visibility, lead generation, and online sales. You’ll work closely with our marketing, sales and ownership team, turning great ideas into measurable results.

What You’ll Do

• Grow and improve our online presence and reputation.
• Manage and optimize sales channels, especially price comparison websites.
• Create and implement strategies to increase sales, market share, and customer acquisition.
• Keep an eye on trends and competitors to spot opportunities.
• Collaborate with sales and marketing to make sure our online efforts truly support business goals.
• Track results and share insights (leads, conversions, ROI).

What We’re Looking For

• Proven experience in online marketing with real sales impact.
• Strong expertise with price comparison platforms and digital marketing techniques.
• Hands‑on experience with tools like Google Analytics/GA4, Google Ads, Google Tag Manager, and SEO tools.
• Comfortable working with reports (Power BI, Excel/Google Sheets).
• Great communication and negotiation skills.
• Independent but a real team player.
• Fluent in Italian and English (you’ll report directly to our American ownership).

What We Offer

• A full‑time employee contract.
• Salary based on your experience and proven results (+ meal vouchers).
• A chance to make a visible impact in a company that’s growing fast.