Senior B2B Field Marketing Manager (Maternity Cover)

Chesamel Group; Milano; In loco; EUR 60.000 - 80.000; Tempo pieno

Descrizione del lavoro

A consultancy firm is seeking a Senior B2B Field Marketing Manager for maternity leave coverage in Milan. The role involves leading Direct Marketing initiatives, managing campaign lifecycles, and coordinating field marketing programs. Candidates should have strong B2B marketing experience, a background in tech, and be fluent in both Italian and English. Onsite presence in Milan is required. This role offers an opportunity to work within a dynamic team focusing on business transformation.

Competenze

• Strong senior-level B2B marketing experience.
• Proven background in the tech industry.
• Demonstrated success in field marketing and direct marketing execution.
• Excellent planning, organisational, and stakeholder management skills.
• Ability to work onsite in Milan.
• Fluency in Italian and English.

Mansioni

• Lead and execute Direct Marketing initiatives across the Italian market.
• Own the full campaign lifecycle: planning, execution, tracking, reporting, and optimisation.
• Coordinate field marketing programs with internal teams.
• Support partner marketing activities.
• Deliver insights and performance reports.

Conoscenze

B2B marketing experience

Field marketing execution

Campaign planning

Stakeholder management

Fluency in Italian

Fluency in English

Descrizione del lavoro

Location: Milan, Italy (Onsite required)

Contract: Maternity Leave Cover (12 months)

Who We Are

Chesamel Group is an agile consultancy headquartered in London, focused on driving extraordinary growth for forward-thinking businesses through innovative, bespoke solutions. The team challenges traditional thinking to deliver transformative business outcomes using human ingenuity and advanced technology.

We listen with intent, connect brilliant minds, develop bold ideas, and create solutions so our partners achieve extraordinary success. Which is why some of the world’s biggest and best-known tech companies choose to work with us.

The Team

Chesamel has a large team of marketing experts delivering on client projects across the globe, ranging from fully integrated and embedded consultancy to ad-hoc on demand project delivery. You will be joining a collective focused on delivering excellent client servicing while leading business transformation for our clients.

Overview

We are seeking a highly skilled Senior B2B Field Marketing Manager to provide maternity leave coverage and ensure continuity of marketing activities across the Italian market. This role requires a strong background in Direct Marketing execution, field marketing, and campaign planning, operating within a fast-paced tech environment.

The successful candidate will work closely with cross-functional teams, manage end-to-end campaign execution, and may support partner marketing activities as needed. Onsite presence in Milan is required.

Key Responsibilities

• Lead and execute Direct Marketing initiatives across the Italian market.
• Own the full campaign lifecycle: planning, execution, tracking, reporting, and optimisation.
• Coordinate field marketing programs in partnership with cross-functional internal teams (sales, comms, product marketing, operations, etc.).
• Support partner marketing activities where required.
• Deliver insights, dashboards, and performance reports to drive continual improvement.
• Ensure smooth transition through both handover and hand-back periods with the outgoing vendor.

Required Qualifications

• Strong senior-level B2B marketing experience
• Proven background in the tech industry.
• Demonstrated success in field marketing and direct marketing execution.
• Excellent planning, organisational, and stakeholder management skills.
• Based in Milan, with ability to work onsite.
• Fluency in Italian and English.