Product Specialist

CNH Industrial Global Careers; Modena; In loco; EUR 45.000 - 65.000; Tempo pieno

Descrizione del lavoro

A global leader in agricultural and construction machinery is seeking a Product Specialist in Modena, Italy. The role involves market analysis, product management, and facilitating customer engagement. Candidates should have a background in agricultural mechanization, strong analytical skills, and experience in sales. This position offers comprehensive benefits and opportunities for career development.

Servizi

Flexible work arrangements

Savings & Retirement benefits

Tuition reimbursement

Parental leave

Adoption assistance

Employee Assistance Programs

Competenze

• Experience in similar roles essential.
• Results-oriented with market presence improvement.
• Logical approach to problem solving needed.

Mansioni

• Analyze market segments, focusing on High HP.
• Define product configurations based on customer needs.
• Manage product stock orders aligned with market demand.
• Create and distribute Marketing Bulletins.
• Deliver product training to dealers.
• Organize customer meetings for feedback.
• Support dealers with technical and commercial info.

Conoscenze

Sales and negotiation techniques

Problem-solving

Coaching aptitude

Leadership

Interpersonal skills

Teamwork

English language

Formazione

Commercial / Agronomic / Marketing background

Ag mechanization experience (3+ years)

Strumenti

Demand planning software

Descrizione del lavoro

About Us

Innovation. Sustainability. Productivity. This is how we are Breaking New Ground in our mission to sustainably advance the noble work of farmers and builders everywhere. With a growing global population and increased demands on resources, our products are instrumental to feeding and sheltering the world.

From developing products that run on alternative power to productivity-enhancing precision tech, we are delivering solutions that benefit people – and they are possible thanks to people like you. If the opportunity to build your skills as part of a collaborative, global team excites you, you’re in the right place.

Grow a Career. Build a Future!

Be part of this company at the forefront of agriculture and construction, that passionately innovates to drive customer efficiency and success. And we know innovation can’t happen without collaboration. So, everything we do at CNH Industrial is about reaching new heights as one team, always delivering for the good of our customers.

Job Purpose

The Product Specialist plays a key role in shaping and managing the product offering for the market.

This includes selecting suitable products and defining the standard portfolio to align with customer needs and the company’s value proposition. Through sales analysis, they identify actions to support commercial goals and contribute to sales planning and product launches.

They also monitor market trends and competition to build strong business cases for new or improved products. Additionally, the Product Specialist promotes products through training, demonstrations, and events, while supporting the sales team with expert guidance and consistent messaging.

Key Responsibilities

• Conduct in-depth analysis of market segments, with a particular focus on High HP segment.
• Define optimal product configurations and equipment packages tailored to market realities and customer needs.
• Manage product stock orders, ensuring alignment with market demand and inventory planning.
• Create, or adapt, Marketing Bulletins for the ranges of responsibility. Ensure the material is timely distributed to the network.
• Deliver commercial product training to dealer’s salesmen during central and local sessions, according to the ranges in scope.
• Organize and participate in customer meetings to present product features and gather user feedback. Promote and organize customer participation to product clinics.
• Support dealers with technical and commercial information to enhance sales effectiveness.
• Act as a liaison between the market and product development teams to ensure customer needs are reflected in current development and future product designs.
• Support central training colleagues in the adaptation of commercial training material to the local needs and language.
• Support the local homologation process for vehicles, when needed, working closely to the Engineering and participating the testing phase during the process.
• Help the local Communication Manager in the Press and Media activity, like PR correction and integration, contact with journalists to answer product questions, organize and support magazines field tests with specific models, press articles correction and comments, if required.
• To support the local Market and, eventually, central team in the organization and setup of trade shows and exhibitions. Mainly national but also main regional events directly participated by specific dealers.
• Provide skill and expertise to field product demonstrations, either during public events or local activities organized by dealers. Support the in-field activities.

Experience Required

• Experience in similar roles
• Knowledge of sell and negotiation techniques
• Results-oriented with a strong willingness to improve the presence on the market
• Build Customer relationship and Deliver Customer Satisfaction
• Logical approach to Problem Solving
• Coaching aptitude and teamwork
• Leadership and self-confidence
• English language
• Agricultural background & passion for Agricultural Mechanization (preferred)

Preferred Qualifications

• Commercial / Agronomic / Marketing background.
• A minimum of 3 years of experience in Ag mechanization
• Proactivity and attitude to teamwork.
• Excellent interpersonal, communication and presentation skills.
• Strong analytical and problem-solving abilities.
• Proficiency in relevant demand planning software and tools.
• Availability to travel. Mainly domestic but also internationally.

What We Offer

We offer dynamic career opportunities across an international landscape. As an equal opportunity employer, we are committed to delivering value for all our employees and fostering a culture of respect.

At CNH, we understand that the best solutions come from the diverse experiences and skills of our people. Here, you will be empowered to grow your career, to follow your passion, and help build a better future. To support our employees, we offer regional comprehensive benefits, including:

• Flexible work arrangements
• Savings & Retirement benefits
• Tuition reimbursement
• Parental leave
• Adoption assistance
• Fertility & Family building support
• Employee Assistance Programs
• Charitable contribution matching and Volunteer Time Off