Product Marketing Specialist

Free2Move Esolutions; Lazio; Ibrido; EUR 30.000 - 50.000; Tempo pieno

Descrizione del lavoro

A leading mobility solutions provider is seeking a Product Marketing Specialist to define and execute go-to-market strategies across Europe. You will support product launches, conduct market analyses, and ensure alignment between customer needs and product offerings. Ideal candidates have a Bachelor's degree in marketing or engineering, experience in marketing roles, and strong communication skills. This is a hybrid role with flexibility for remote work.

Servizi

Hybrid working model

Competenze

• 1 year of experience in brand/product management or marketing.
• Strong command of English, with additional languages as an asset.
• Experience with digital tools and CRM/ERP platforms.

Mansioni

• Conduct market analyses and prepare actionable recommendations.
• Support product launches and ensure message consistency.
• Coordinate with internal and external stakeholders for product alignment.

Conoscenze

Market analysis

Communication skills

Project management

Customer orientation

Analytical skills

Formazione

Bachelor's degree in marketing or industrial engineering

Strumenti

Excel

PowerPoint

Salesforce

Descrizione del lavoro

Free2 Move e Solutions (Stellantis) is ready to become an international leader in the design, manufacture and supply of e-mobility products and services.

By joining our team, you will actively contribute to the energy transition, supporting EV drivers in their journey and making charging simpler and more accessible.

Position : Product Marketing Specialist

A EUROPEAN ROLE

We are looking for a Product Marketing Specialist to support the definition and execution of innovative go-to-market strategies across Europe. The role covers Stellantis brands as well as external partners, acting as the link between Product, Sales, and Marketing, with the dual goal of driving sales growth and accelerating the energy transition.

This position is the voice of the customer within our European HQ teams (Product, Process, R& D, Digital, etc.), ensuring our offers truly meet market needs. You will report directly to the Product Marketing Manager Europe and collaborate with both local country teams and the wider European organization.

Key Responsibilities

Market & Trends

• Conduct market and competitive analyses, including product benchmarking
• Track and analyze price evolutions (margins, volumes, competitors) and prepare actionable recommendations
• Consolidate trends and initiatives related to charging and e-mobility
• Monitor commercial action plans and initiatives from Stellantis brands and other automotive players in the EV and charging ecosystem
• Contribute to TAM (Total Addressable Market) assessments to support strategic decisions

Launches & Communication

• Support the preparation and coordination of product, software, and commercial launches
• Produce or coordinate marketing and sales materials (presentations, brochures, product sheets, digital content)
• Ensure message consistency across all channels and markets
• Deliver effective commercial training and support to internal teams and partners on new offers and innovations

Offer & Pricing

• Understand customer processes and use cases to prepare clear, impactful presentations
• Contribute to the definition and formalization of offers
• Support sales teams with training and sales enablement
• Participate in building business cases to assess the potential of new offers
• Create and maintain clear sales enablement resources (pricing catalogues, matrices, guides, etc.)

Marketing & Commercial Campaigns

• Coordinate operational execution of campaigns : offer mechanics, legal contracts, customer journey, presentations
• Monitor and track campaign performance (data analysis, reporting, continuous improvements)

Information Sharing & Alignment

• Act as the bridge between customer / partner questions and the Product team, translating technical inputs into clear messages for Sales and partners
• Coordinate with external and internal stakeholders (CPMS providers, CRM teams, agencies)
• Ensure accuracy and consistency of product information across websites, packaging, catalogues, and internal tools

Analysis & Reporting

• Build and update tracking tools (Excel dashboards, market reports, KPIs)
• Provide clear, actionable insights to guide strategic decisions

Requirements and Skills

Bachelor's degree required, preferably in marketing or industrial engineering

1 year of experience in either brand / product management, upstream / downstream marketing, and integration sales required.

Knowledge of, or strong interest in e-mobility, charging solutions and related technologies

Excellent command of English (spoken and written) with flawless writing skills. Proficiency in French or Italian, in addition to native language, is a strong asset

Strong command of Excel and Power Point, with proven ability to create clear and structured deliverables

Appetite for working with digital tools and CRM / ERP platforms : Magento, SAP, Salesforce or similar

Strong customer orientation : able to deeply understand field needs and translate them into concrete actions and clear messages

Solution-driven mindset : comfortable navigating complex processes, finding alternatives, and removing blockers

Resourceful and proactive : eager to "clear the path", search for information, reach out to the right people, and build internal networks

Analytical and detail-oriented, with the ability to work both autonomously and collaboratively

Strong communication and coordination skills across international teams

ADDITIONAL INFORMATIN

Work location : Paris (Poissy), Milan or Turin

Hybrid working (an average of 3 days per week in office)