Marketing Specialist

UPTIVO.FIT; Carate Brianza; In loco; EUR 35.000 - 50.000; Tempo pieno

Descrizione del lavoro

A fast-growing fitness tech company in Carate Brianza is seeking a Marketing Specialist to enhance their brand presence. The ideal candidate will manage social media, create compelling content, and optimize marketing campaigns. Candidates should have at least 2 years of experience, a strong command of English, and a passion for technology and fitness. This position offers a permanent contract with growth opportunities.

Servizi

Permanent contract

Real growth opportunities

Stimulating international environment

Competenze

• At least 2 years of experience in similar roles.
• Excellent English proficiency (B2 or higher).
• Experience with analytics tools.

Mansioni

• Plan and manage social media channels.
• Write high-impact copy for various platforms.
• Manage and optimize campaigns on Google Ads.

Conoscenze

Creative thinking

Data analysis

Storytelling

Digital marketing

Social media management

Strumenti

Google Analytics

Meta Business Suite

Canva

Photoshop

Descrizione del lavoro

UPTIVO is a fast-growingfitness tech companyat the intersection of AI, wearables, and human performance.

Our platform helps gyms, coaches, and wellness professionals monitor real-time training data, enhance member engagement, and personalize the fitness journey throughAI-powered insights and coaching automation.

As we expand internationally, we’re looking for a creative and data-driven Marketing Specialist to join our team, someone who loves technology, fitness, and storytelling, and who’s ready to bring our brand to the next level.

Your Mission

You’ll join the team with the goal of amplifying Uptivo’s presence online and offline.

You’ll help communicate how AI is reshaping the fitness industry, turning data into motivation and workouts into personalized experiences.

What You’ll Do

Social Media Management

• Plan and manage Uptivo’s social channels (Instagram, Facebook, LinkedIn; occasionally TikTok, YouTube, and X)
• Create and publish content that strengthens brand identity and community engagement
• Track analytics and continuously refine our content strategy

Content Creation & Copywriting

• Write high-impact copy for social posts, blogs, newsletters, and campaigns
• Create email marketing and promotional content with a clear narrative voice
• Tell the story of how AI and technology make training more human and connected

Digital Advertising

• Manage and optimize campaigns on Google Ads and Meta Ads
• Experience with LinkedIn Ads is a plus
• Analyze KPIs, generate reports, and propose improvements

Production & Creativity

• Produce and edit short videos for institutional and social use
• Design digital materials and visuals using Canva, Photoshop, or similar tools
• Develop engaging business presentations and pitch decks

Marketing Operations

• Support the organization of national and international trade shows
• Coordinate photo and video shoots with creative partners
• Collaborate with agencies for website and digital updates
• Work closely with the sales and leadership teams to align marketing initiatives>
• Manage CRM campaigns and customer databases

What We’re Looking For

• At least 2 years of experience in similar roles (preferably in tech, sports, or digital marketing)
• Excellent English proficiency (B2 or higher)
• Strong storytelling and communication skills
• Experience with analytics tools (Google Analytics, Meta Business Suite, etc.)
• Strong organizational and interpersonal skills
• A proactive, creative, and result-driven approach

Bonus Skills

• Basic knowledge of Shopify
• SEO or GEO marketing experience
• French language knowledge
• Passion for fitness, artificial intelligence, and software innovation

What We Offer

• Permanent contract
• Real growth opportunities and skill development
• A chance to shape how AI transforms fitness motivation and retention
• A stimulating, international environment where innovation meets wellbeing

How to Apply

If you see yourself in this role and want to join Uptivo’s journey, send your CV and portfolio (if available) via LinkedIn or email with the subject line : Marketing Specialist – Uptivo .