MARKETING PROJECT MANAGER

Reverse; Milano; In loco; EUR 40.000 - 60.000; Tempo pieno

Descrizione del lavoro

A global hospitality company is seeking a Marketing Project Manager for the Italian market. This role involves boosting website traffic, enhancing brand visibility, and managing online campaigns. The ideal candidate should have 6-8 years of marketing experience, a university degree, and be proficient in both Italian and English. Strong skills in online marketing and tools like PowerPoint and Excel are essential.

Competenze

• 6-8 years of experience in the marketing field is required.
• Strong understanding of online marketing and e-commerce.
• Advanced knowledge of PowerPoint and Excel.

Mansioni

• Increase qualified traffic on the website through integrated marketing.
• Increase brand visibility through PR, events, and partnerships.
• Lead and supervise online campaigns with defined KPIs.

Conoscenze

Online marketing

E-commerce

Content creation

Partnership management

CRM optimization

Formazione

University degree

Strumenti

PowerPoint

Excel

Chat GPT

Descrizione del lavoro

Our client is a global and well known company in the premium All-Inclusive Resort sector, which for over 70 years has combined culture, sports, and relaxation in exceptional destinations worldwide.

About the Role

A Marketing Project Manager for the Italian market that will report directly to the Head of Marketing. You'll be responsible for:

• Increase qualified traffic on the website through an efficient and optimized integrated marketing plan, SEO optimization, content and CRM
• Increase brand visibility through partnerships, PR actions, events and press – in partnership with the Italian PR agency
• Create content and formats for B2C and B2B channels
• Lead and supervise the online campaigns with briefings, marketing objectives and follow-up of the KPIs
• Work in synergy with contact center in order to work on a consistent Omni Channel Customer Journey and Experience

Who Are We Looking For?

• University degree
• 6-8 years of experience in the marketing field
• Strong understanding of online marketing and e-commerce
• Advanced knowledge of PowerPoint and Excel, familiarity with Chat GPT and other AI tools
• Italian and English working proficiency

Seniority level: Associate

Employment type: Full-time

Job function: Marketing

Industry: Hospitality