Marketing Automatisation & CRM Manager

Allotex; Milano; Ibrido; EUR 50.000 - 70.000; Tempo pieno

Descrizione del lavoro

A leading healthcare firm based in Milan is hiring a Marketing Automation & CRM Manager to manage and scale digital commercial infrastructure. The ideal candidate will have 5–10 years of experience in digital enablement and be fluent in Italian and English. This hybrid role involves owning all digital systems, equipping sales teams, and implementing successful activation strategies. Ready to shape the future of vision correction? Apply now!

Servizi

Company laptop

Mobile phone provided

International travel opportunities

Competenze

• 5–10 years in digital commercial enablement, CRM, or growth automation.
• Experience in healthcare, medtech, or high-stakes B2B/B2B2C environments preferred.
• Proven ability to design and operate digital systems independently.

Mansioni

• Own and evolve digital infrastructure like CRM and website.
• Equip sales teams with digital assets and training materials.
• Translate partnership agreements into actionable digital plans.

Conoscenze

Digital commercial enablement

CRM

Growth automation

Fluent in Italian and English

Strumenti

CRM systems

Marketing automation tools

Social media platforms

Descrizione del lavoro

Milan, Italy (Hybrid + international travel ~40%)

Start date : January 2026

Company laptop & mobile phone provided

Full-time | Hybrid | High-impact commercial role

About Allotex

Allotex is redefining presbyopia treatment through innovative, next-generation biologic corneal inlays. Following successful clinical adoption across Europe, we are now entering a scale-up phase — transitioning from early market onboarding to systematic activation and repeat procedure growth.

We are hiring a Marketing Automatisation & CRM Manager to build and operate the digital infrastructure that powers this growth.

Role Overview

You will own Allotex’s digital commercial infrastructure — CRM, website, social media, funnel automation, and clinic-level activation assets — ensuring that every strategic partner clinic launches and scales patient acquisition with excellence and consistency.

You will be the operational architect behind our commercial scale-up — not briefing agencies, but building and deploying the system yourself.

Key Responsibilities

Commercial Enablement & Activation

• Equip sales & key account teams with digital assets, presentation toolkits and activation materials
• Build and maintain a scalable Digital Excellence Playbook across markets
• Ensure premium, compliant implementation in collaboration with commercial, clinical & operations teams

Partner Programme Execution

• Translate high-level partnership agreements into clinic-level digital activation plans
• Deploy tailored funnels, landing pages, in-clinic comms, educational content
• Work on-site when needed to ensure flawless execution and alignment

Digital Infrastructure Leadership

• Own and evolve Allotex’s full digital infrastructure : CRM, marketing automation, reporting stack, website, and social media
• Build scalable frameworks for patient funnel automation & segmentation
• Ensure full data visibility, tracking, and commercial intelligence across markets

Ideal Candidate

• 5–10 years in digital commercial enablement / CRM / growth automation
• Experience in healthcare, medtech, or high-stakes B2B / B2B2C environments preferred
• Proven ability to design, implement, and operate digital systems (not just manage agencies)
• Strong aesthetic standards — able to produce premium client-facing assets & presentations
• Fluent in Italian and English (additional EU languages are a plus)
• Based in Milan — willing to travel internationally (~40%)

Ready to build the digital engine that directly accelerates real clinical adoption?

Apply now or reach out directly — and help shape how the world experiences the future of vision correction.